Preview

Will E-Market Replace Traditional Marketing, in the Future

Powerful Essays
Open Document
Open Document
1338 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Will E-Market Replace Traditional Marketing, in the Future
Will e-market replace traditional marketing, in the future? Discuss.

E-market or internet marketing is getting wider as the consumer only need the internet to buy or order the stuff they needed. They don’t need to go to the actual place to order but with just a single click they can have whatever they want. There are both advantages and disadvantages in e-marketing. However, as modernization occurs e-marketing is something many can’t live without. Everything is made easier with a click on the finger tips as the consumer have everything at their expense. However, if the E-marketing dominated the business world, it doesn’t mean that the traditional marketing will be replaced.

Even though it is widely agreed by many that e-marketing will replace traditional marketing, but I think somehow that either one will work. Since internet nowadays is widely used by the people all around the world. This makes the Internet able to connect to others and target the customer is better as the customer are able to surf the Internet anywhere and anytime. E-marketing is important and the ability to reach a targeted audience is better than the traditional marketing. According toB2B Magazine Survey (2005) as quoted by Harris in WebProNews, it says that there are 95% of purchasing agents use the web to research products and services. Most of the agent uses the web to research the goods and also to decide either to buy it or not. Furthermore, the customer also uses the web to search for the things that they wanted to buy or make the survey online to ensure that they have the best price and not cheated at the same time.

With e-marketing websites such as, e-Bay, i.Send and Newzapp and mushrooming all over the cyber community, it is undeniable that in one way or another, its presence cannot be ignored. According to Ritu who is a freelance writer from Freelance.com says, “When it comes to marketing and advertising your services, it really is a jungle out there. Although there are many

You May Also Find These Documents Helpful

  • Good Essays

    The internet is a medium that can help the marketing process. Not only does it help it adjusts and reforms what businesses can do. However , before looking at the distinctive features of internet marketing , it is necessary to have some grasp of traditional marketing principles and processes in the physical world.…

    • 918 Words
    • 4 Pages
    Good Essays
  • Good Essays

    The article starts by showing why the marketing tactics of five years ago would not work in the today’s world. With so much advancement taking place in the field of technology, it is only fair to say that mobile phones are becoming a major source for marketing and advertising. Also, because the use of internet increases the efficiency of advertising by reaching to customers all over the world, going online is the smart…

    • 585 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Business Unit 12 P4

    • 1152 Words
    • 3 Pages

    Describe the benefits and opportunities to the business of using internet marketing within the marketing mix of a selected business.…

    • 1152 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    The new generation of customers of an organisation prefer to get the information through the online sources as it is more convenient and more customised information. The proportion of online marketing is cautiously going up with the passage of time as the computer literature and internet facilities are increasing.…

    • 11193 Words
    • 45 Pages
    Powerful Essays
  • Good Essays

    E selling and E-marketing these days is ever changing, always dynamic. Technology is advancing faster…

    • 496 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    There are many different business trends shaping e-commerce today. For one, ecommerce remains the fastest growing form of commerce when compared to physical retain store, services, and entertainment. Another trend is that the online demographics of shoppers broaden to match those of ordinary shoppers. Also, small businesses and entrepreneurs continue to flood through the e-commerce marketplace, often riding on the infrastructures created by industry giants and increasingly taking advantage of cloud-based computing resources. Lastly, pure e-commerce business models are refined further to achieve higher levels of profitability, whereas traditional retail brands use e-commerce to retain their dominant retail positions.…

    • 1925 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Unit 12 Assingment Brief

    • 2821 Words
    • 12 Pages

    Internet marketing therefore, is about the use of the internet in achieving marketing success rather than being about the technology itself. As customers demand more from digital technologies, the technologists themselves are integrating functions and making it easier for more customers to take part.…

    • 2821 Words
    • 12 Pages
    Good Essays
  • Best Essays

    This paper will explore the potential evolution of the role of consumer marketing. I will examine the role of the retailer and the consumer on the Internet and the vital changes retailers must incorporate to stay competitive in the marketplace. In addition, I will discuss the role of personalized marketing, traditional advertising versus online advertising, changes in the marketplace attributable to globalization, the implications of interpersonal communications, and management of the 5Ps.…

    • 4478 Words
    • 18 Pages
    Best Essays
  • Good Essays

    First of all, modern marketing is the current way of marketing which resolves around customer by satisfying their needs in return for profit due to high sales it will generate. As a result of high competition and changes in technology, businesses tend to find new ways to satisfy customer’s needs. Internet marketing is way businesses deliver alternative and faster services to customer. It resolves around the internet (i.e. trading on the internet where business can advertise, sell product, research etc.)…

    • 2655 Words
    • 11 Pages
    Good Essays
  • Powerful Essays

    Salehi, M., Mirzaei, H., Aghaei, M., &Abyari, M. (2012).Dissimilarity of E-marketing VS traditional marketing. International Journal of Academic Research in Business and Social Sciences, 2(1), 510-515. Retrieved from http://search.proquest.com/docview/1459140925?accountid=458…

    • 1132 Words
    • 5 Pages
    Powerful Essays
  • Satisfactory Essays

    global assignment

    • 351 Words
    • 2 Pages

    E-Business changes the way companies do the business at every step in the value chain (from raw materialto finished goods). E-Marketing or electronic marketing refers to the moving of marketing strategies to acomputerized and networked environment such as Internet. By E-marketing strategies companies tend todistribute, promote, announce, and pricing their products and services to the target market throughInternet or wireless digital tools. Therefore, E-marketing is one aspect of an organization function with aset of processes to create, communicate and deliver value to customers with managing customerrelationship in order to increase the benefit for organization and its stakeholder. E-commerce refers…

    • 351 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    The natural progression of the internet and emerging technologies is towards streamlining lives both personally and professionally. Instantaneous communications and available on-line services continue to reduce the physical distance between individuals. Almost anything is now available in cyberspace; from shopping, schooling and education, on-line trading, banking, to social and political on-line communities. On-line service providers are shifting from a product centric approach to a more personal and customized approach to marketing their products and services. The idea of one-to-one marketing is very powerful and has become an important tool for competing in the interactive age. One-to-one marketing takes a customer-orientated approach to selling; customers are treated as individuals with different interests and needs. Americans responds…

    • 897 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Case Study Of LIVRO

    • 894 Words
    • 4 Pages

    The aforementioned statement dictates that there are certain factors that contribute to the rise of e-commerce which in turn made it a challenge for business to make their products stand out. The capacity and equal platform of businesses in the Internet can be captured by applying effective tactics in order for consumers to be attracted to one’s product offerings.…

    • 894 Words
    • 4 Pages
    Satisfactory Essays
  • Powerful Essays

    Negotiation and E-Commerce

    • 2995 Words
    • 12 Pages

    However despite those issues that of course all new technologies have to face, e-commerce remains like the best option nowadays for many people that don’t have time because of their work for example, and nothing seems to indicate that the trend will go back in the future years. We should be seeing its importance continue to grow in the following years.…

    • 2995 Words
    • 12 Pages
    Powerful Essays
  • Good Essays

    Internet Advertisement

    • 929 Words
    • 4 Pages

    INTERNET ADVERTISING ADVANTAGES T he advantages of Internet advertising far exceed that of traditional print publication through costs, availability, wider consumer markets, and the potential for increased profit margins. Considering that traditional print methods and distribution are tried and true, the technological trends of the Internet surpass it at each level of the marketing process. In evaluating this statement, consider the following in each of the aforementioned areas. To better understand the differences, some clarity in the two advertising mediums must be identified.…

    • 929 Words
    • 4 Pages
    Good Essays

Related Topics