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Will the Web Kill Colleges?

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Will the Web Kill Colleges?
Abstract

This paper will contain an analysis of Zephyr Teachout’s (2009) article, “Will the Web Kill Colleges”. The author discusses the implications online education is having on traditional brick and mortar institutions. The analysis will include information that supports and challenges the author’s perspectives on the future of our education systems. The argument and theory is then transcended to the analysis of implications the web is having on “Big Box” retailer, Best Buy. The analysis will conclude with a strategic plan of action for Best Buy to remain relevant in the consumer electronics industry with the increased competition coming from the web.

Introduction
The evolution of the web has dramatically changed the way society acquires and disseminates information. This has had both positive and negative impacts on many industries such as education and retail. As the information available on the web expands, the number of industries that it will impact will also increase. Traditional brick and mortar destinations as we know them today will gradually become a thing of the past as society transcends into the age of convenience.
Will the Web Kill Colleges?
It is anticipated that over the next 15 years, our educational institutions will make the transition to include a larger selection of online classes (Teachout, 2009). According to Teachout (2009), the number of online Colleges and Universities are also expected to increase, making traditional Colleges and Universities as we know them today a thing of the past. Teachout focuses on the benefits of online education to help support his argument. Benefits such as: lower tuition costs, schedule flexibility, the access to an abundance of free web resources, and less redundancies in course content (Teachout, 2009).
According to Scholarships.com, (2012) the number one reason students do not go to college is due to the costs associated with attending. This evidence does help



References: Best Buy Annual Shareholder Meeting. (June 21, 2011). Retrieved March 8, 2012 from www.bestbuy.com. Cognizant. (December 23, 2011). Understanding U.S. Consumer Electronics Retailing Dunn, Brian. (2010). Best Buy’s CEO on Learning to Love Social Media. Harvard Business Review, volume 88 issue 12, p Dunn, Brian. (2012, March 29). Re: Best Buy Reports FY12 Q4 Results. Retrieved from https://owa.bestbuy.com. Forbes.com. (March 19, 2012). Best Buy Gets into Fighting Shape for E-Commerce Expansion Horrigan, John. (February 13, 2008). Online Shopping: Conventional but Risky. Pew Research Center Publications Moylan.Martin. (March 15, 2011). Best Buy Faces Competition from More Retailers Dipping in to Electronics Market NPD Group. (February 13, 2012). U.S. Consumer Electronic Sales Reach $144 Billion in 2011: Apple tops 2011 as the #1 Brand and Best Buy is the #1 Retailer Retrieved March 26, 2012 from https://npd.com/wps/portal/npd/us/news/pressreleases/pr_120213 Oppenheimer Consumer Conference. (June 29, 2011). Retrieved March 8, 2012 from www.bestbuy.com. Stambor, Zak. (March 8, 2010). E-Retail Will Influence 53% of Purchases by 2014, Forrester says Stych, E. (2012). Best Buy hires Starbucks CIO for online leadership post. Retrieved March 29, 2012 from http://www.bizjournals.com/twincities/news/2012/03/09/best-buy-starbucks-gillett-gillett-cio.html. Teachout, Zephyr. (2009). Will the Web Kill Colleges? September 15, 2009. http://articles.moneycentral.msn.com/collegeandfamily/cutcollegecosts/ Why Students Don’t go to College. (2012). Retrieved March 8, 2012 from www.scholarships.com/resources/collegeprep/preparingforcollege/. Woyke, Elizabeth. (2012). CSE: Best Buy Re-organizes to Emphasize Connected Devices: PCs, Tablets, Phones

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