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Who Is Allmart Australia?

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Who Is Allmart Australia?
SIT364 / 764 : Project Management

Assignment 1

Due : See Submission schedule

Worth : 30%

AllMart
Background:

AllMart Australia is a mid-market department store renowned for delivering to its customer’s great quality and great value apparel and homewares. As one of Australia's most successful retailers our aim is to make stylish living affordable and available to all Australians.

There are now over 25 AllMart and AllMart Country stores conveniently located across metropolitan and regional Victoria.

AllMart - offering customers a full range of products including fashionable women's, men's and children's clothing, underwear, footwear, cosmetics, fragrances, and accessories; the latest designs in homewares, including
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Stores average 857 square metres of selling space and operate in smaller regional centres.

The AllMart story began in 1955 when four men opened a drapery store in Melbourne, Victoria after signing a partnership the previous year. The store primarily sold dress fabrics, manchester and furnishings. A pioneer of discount retailing, the business policy was: 'Half the Profit, Twice the Turnover'.

AllMart is dedicated to providing quality products to its customers and strives to provide excellent services and rewards to its loyal customers.

Currently we have a loyalty card system in place that rewards customers each time they purchase products from the store. The loyalty program requires customers to register their details via a web site. Each customer receives a loyalty card that they must present each time they purchase something from the store. Loyalty points can used by customers to receive discounts from products they purchase from AllMart stores.

Project
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Sometimes just using a word processor is not always the best and only solution. For example:

· HelpnDoc : (http://www.helpndoc.com/)

Complete the initial document description / project proposal with the selected template/method. Do not delete any sections yet.

Notes : The purpose of the assignment is to develop a project proposal that reflects the project objectives explored via the forums through questions and answers from the relevant department heads. The document you prepare should be designed to communicate this information through the use of a well-structured and organised report. You are encouraged to use a template of your choice and use the information within the template to guide the type of information that industry usually provide.

The project will start out as a conceptual idea that develops over the 8 weeks into a trial as a consequence of the project management process outlined in the textbook, lectures and structured weekly

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