What Should A Business Plan Cover
What should your initial presentation to IAN cover?
IAN has a two-step process for evaluating proposals received.
In step 1, an internal team reviews the presentation and it may be discussed with an investor member with relevant domain experience
Step 2: If shortlisted, the team is invited for an in-person presentation to investors
Hence, your goal in the first step should be to help us understand why your venture is a good case for investment.
The initial pitch presentation (this could be a ppt or a word document) should not be more than 12- 15 slides, covering the points mentioned below. At this stage, details and numbers are not necessary. At the preliminary stage the review committee, as well as investors, are keen to understand if the concept addresses a real opportunity, if the business case is strong, if the team is well rounded & competent & committed and the traction that the team has been able to achieve so far.
1) Cover slide
Company name and logo
Contact details (city, e-mail, mobile)
Url
One line that clearly describes the concept/product/service
2) Team
Highlight what will each member of the team do in the venture, and why he/she is best suited for the role
Indicate if the person is a co-founder or founding team member or an employee – against each, indicate the % of equity held (currently or planned if not yet distributed)
3) What is the issue / pain point that your product / solution addresses
Explain why your customers need your solution
Mention what they are currently doing and how your product/service is a better solution
4) Product / Technology Overview
Highlight the uniqueness of the product or service or technology and NOT the technical details of list of features of the solution
5) Business model
This is about how you will make money from this business opportunity.
This is NOT the excel sheet. In simple terms, this is about who will pay how much and to whom for you product
6) What is the size of the market opportunity?
Be
IAN has a two-step process for evaluating proposals received.
In step 1, an internal team reviews the presentation and it may be discussed with an investor member with relevant domain experience
Step 2: If shortlisted, the team is invited for an in-person presentation to investors
Hence, your goal in the first step should be to help us understand why your venture is a good case for investment.
The initial pitch presentation (this could be a ppt or a word document) should not be more than 12- 15 slides, covering the points mentioned below. At this stage, details and numbers are not necessary. At the preliminary stage the review committee, as well as investors, are keen to understand if the concept addresses a real opportunity, if the business case is strong, if the team is well rounded & competent & committed and the traction that the team has been able to achieve so far.
1) Cover slide
Company name and logo
Contact details (city, e-mail, mobile)
Url
One line that clearly describes the concept/product/service
2) Team
Highlight what will each member of the team do in the venture, and why he/she is best suited for the role
Indicate if the person is a co-founder or founding team member or an employee – against each, indicate the % of equity held (currently or planned if not yet distributed)
3) What is the issue / pain point that your product / solution addresses
Explain why your customers need your solution
Mention what they are currently doing and how your product/service is a better solution
4) Product / Technology Overview
Highlight the uniqueness of the product or service or technology and NOT the technical details of list of features of the solution
5) Business model
This is about how you will make money from this business opportunity.
This is NOT the excel sheet. In simple terms, this is about who will pay how much and to whom for you product
6) What is the size of the market opportunity?
Be