Preview

WAC report

Powerful Essays
Open Document
Open Document
1427 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
WAC report
ROCKY Mountain Mutual:
Promoting Fun or Fitness?

Jane Thomas
University of Michigan, Ann Arbor
(Taken from Business Communication Quarterly, March 1998, Vol 61, Issue 1, Pp 26-30)

You are the administrative assistant to Joseph Mirola, the Claims Manager for Rocky Mountain Mutual, a growing insurance company which just three years ago built a new headquarters complex in a fairly remote suburban area in Utah. No expense was spared for the complex, which included professionally landscaped grounds, elegant offices, and a Fitness Center featuring an indoor walking/running track, a small lap swimming pool, and an exercise room with free weights and exercise machines. The cost for the Fitness Center alone was almost a million dollars, and a small staff was hired to supervise the activities. A major reason for building the Fitness Center was that no sports club facilities were conveniently available near the firm's headquarters, and management considered exercise to be an impor­tant benefit to offer its employees. In fact, with its plans to grow the company in the next few years, management touted the Fitness Cen­ter as a major draw for young employees, especially because of the somewhat remote location of the firm's headquarters.

Promoting Health and Fitness

Many of Rocky Mountain's 250 employees use the Fitness Center; in fact, the center is often crowded before the workday and during lunch. Joe Mirola, your boss, began to use the Fitness Center as soon as it opened and now averages five days a week, either walking or swim­ming, before work. Since he began using the center regularly, Joe has enthusiastically described an increase in his energy and productivity. Because of Joe's enthusiasm for the Center, you have started exercis­ing there, too.

Since Joe Mirola has benefited greatly from using the Fitness Cen­ter and because, as Claims Manager, he has an interest in healthcare costs, he asked you to review the company records to see if the center has

You May Also Find These Documents Helpful

  • Better Essays

    Gym Ace would have to concentrate on developing a competitive edge for itself through allocation of correct adequate sources as well as through keeping a client database so as to decrease the element of danger by a mechanized process. Some of the main goals of the company are: (Grayson, 2004)…

    • 1366 Words
    • 7 Pages
    Better Essays
  • Satisfactory Essays

    The primary audience for the memo Joe will write is Zachary Evans, Vice President of Operations.…

    • 98 Words
    • 1 Page
    Satisfactory Essays
  • Powerful Essays

    Focused Fitness, a full-service gym, is committed to the health and wellbeing of its clients and has adopted a code of conduct in order to guarantee this extends past physical health. Its ethical principles and responsibilities apply to its employees, clients, and society. The following ethical principles apply to all parties involved in Focused Fitness operations, and this code implements rules to all employees and patrons of Focused Fitness and its affiliates.…

    • 1310 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    Many service users hope and want to lead extremely active lifestyles. So with regards to an activity such as the gym, as part of our responsibility…

    • 1572 Words
    • 7 Pages
    Good Essays
  • Good Essays

    Conceptualizing a Business

    • 1025 Words
    • 5 Pages

    This organization plans to offer two convenient locations for our customers to workout in meeting their busy schedules. Within five years, the organization will open more locations around the city with the possibility of…

    • 1025 Words
    • 5 Pages
    Good Essays
  • Best Essays

    Crossfit

    • 3123 Words
    • 13 Pages

    * Kilgore L, Hartman M, Lascek J (2011). FIT: An unconventional guide to using conventional methods for creating fitness for the real world. Iowa, Texas: Killustrated Books. pp 1-6.…

    • 3123 Words
    • 13 Pages
    Best Essays
  • Satisfactory Essays

    wacc

    • 427 Words
    • 2 Pages

    2. What is the maximum price they could expect to pay Monmouth, based on an analysis of valuation using discounted cash flow, calculation of WACC and terminal value determination?…

    • 427 Words
    • 2 Pages
    Satisfactory Essays
  • Best Essays

    Population Health

    • 2704 Words
    • 11 Pages

    Glen, K, Lewis, F. M., & Rimer, B. K. (1997). Health behavior and health education: Theory,…

    • 2704 Words
    • 11 Pages
    Best Essays
  • Powerful Essays

    Martin Menard and Mirella Craciun currently work as personal trainers out of Body Worx, a personal training facility in London, Ontario. Menard and Craciun are interested in leaving Body Worx and opening their own facility – Elite Personal Training (Elite). Both trainers are certified by the Canadian Association of Fitness Professionals which will allow them to charge a higher price, as some competing trainers do not have this qualification. They estimate between them, they can bring 20-26 of their loyal clients with them to the new facility, but understand the need to attract new clients.…

    • 2053 Words
    • 11 Pages
    Powerful Essays
  • Powerful Essays

    Cf Report

    • 2134 Words
    • 8 Pages

    3. What do you learn from the sources-and-uses statement provided in case Exhibit 7? What are the implications for EMI’s dividend policy?…

    • 2134 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    I observed the physical development program that Bethany offers. It is a guided activity that is done as a community with an instructor everyday prior to lunch. Residents have the choice to participate or not in one of two activities. One of the activities includes going for a walk with a caretaker around the campus or at the nearby walking trail. The second activity, which I sat in on, takes place in the common lounge and is led by an instructor. The participating residents sit in a circle while doing various exercises that offer variability based on each individuals ability level. This exercise opportunity is provided because Bethany understands the importance of maintaining physical ability despite age and because it serves as “a powerful health intervention” (Berk, 453). These exercises are performed to help strengthen the heart, muscles, increase flexibility, and to improve stability.…

    • 979 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    I had the privilege of meeting with Mr. Ramirez a personal trainer at an eldery community . He helps the elders with I explained to him how I have a desire to change America in lowering the amount of obesity in children. I am intrigued in learning how biologically the functions of a human body change according to physical fitness and nutrition. I wanted to know as to why he personally decided on becoming a personal trainer. “The body is given to us to take care of, it’s a gift. “ When someone is given a gift and it’s not valued, well the gift begins to break. He said. Immediately I understood his process of thinking, as to why he trained so hard to become a great personal trainer. During the interview my understanding expanded more because…

    • 254 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Congruence Model

    • 502 Words
    • 3 Pages

    Most companies that have workout rooms on the premise of the company have their employees exercise on lunch or before and after the…

    • 502 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    competitors in the gym industry. Based on this evidence Les Mills should target a market of…

    • 6968 Words
    • 32 Pages
    Powerful Essays
  • Good Essays

    Bounce Fitness

    • 745 Words
    • 3 Pages

    The Head Office remains in Cairns and a Board of Directors has been established to oversee the function of the business in all of the centres. Each centre has a Manager, who reports to the CEO in Cairns, and a team of permanently employed fitness instructors and other casual instructors, all of whom report to the Centre Manager.…

    • 745 Words
    • 3 Pages
    Good Essays