Videocon

Table of Contents

Introduction 3 Background of the glass industry 4 History of Videocon Company 15 Videocon Narmada glass industry 25 Introduction to founding member 27 Top managers of Videocon Company 31 Vision and mission of the company 31 Organizational design 33 Organizational structure followed at videocon Narmada glass industry 39 Departmentalization and its basis 40 Departmentalization done in videocon Narmada glass unit 43 Operations 45 Plant location 46 Product portfolio 47 Production process 48 Marketing 57 4 P’s of marketing 58 Target customers 60 Competitors 61 Export 62 Human resource 63 Personal policies 65 Recruitment 70 Following are the ways through which recruitment done in videocon Narmada glass industry 74 Training and development 74 Training and development in videocon Narmada glass industry 76 Finance 78 Capital structure 79 Capital structure of Videocon Company 80

Profit and loss account 81 Profit & Loss account of Videocon Industries 81 Balance sheet 82 Ratio analysis 83 Corporate Social responsibility 90 Following are the corporate social responsibility followed by Videocon Company 91 Corporate social responsibility followed by Videocon Narmada glass unit 93 Awards and achievements 93 Conclusion 94 My perception about the company 95 Things I have learnt from the industry 95 S.W.O.T (strength, weakness, opportunity and threat) analysis 96 Bibliography 99

Introduction

Background of the glass industry

What is Glass?
Glass is a hard, brittle, non-crystalline, more or less transparent substance produced by fusion, usually consisting of mutually dissolved silica and silicates that also contain soda and lime, as in the ordinary variety used for windows and bottles. (dictionary.reference, 2012)
Glass is used for various purposes such as in building infrastructure, illuminating engineering, making of glass, bottles, windows for house kitchen

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