In this essay I will consider two very different public appearances made by Barack Obama in 2008 and compare his use of verbal and non verbal communication. The appearances used are his presidential victory speech on November 4th in Chicago and his appearance on the David Letterman show whilst he was still a senator in September .
Even before he delivers his speech Barrack Obama creates a rapport with his audience by greeting them with “Hello Chicago.” Even though he is addressing millions of people worldwide on TV this makes it a lot more personal to the people standing in front of him.
He opens his speech with a rhetorical question. “Is there anyone out there who still doubts....?” and then goes on to answer it in the next three paragraphs where he uses the tricolon technique “It's the answer told...... It's the answer spoken...... It's the answer that led.....” Using this technique adds emphasis and guarantees a strong opening to the speech.
The next part of his speech is used to thank people who have helped him on his journey to the White House. He thanks his running mate Joe Biden and his campaign manager David Plouffe. He thanks his campaign team of whom he said “the best campaign team ever assembled in the history of politics” He gives heartfelt thanks to his wife “my best friend....the love of my life“ before finally thanking the people who voted for him “I will never forget who this victory truly belongs to – it belongs to you.” Each thanks is deliberately followed by a pause to allow the audience to show their appreciation. This show of gratitude makes him appear humble and sincere and shows that he appreciates that it was a team effort to win the election.
In the middle part of his speech his tone becomes a bit more serious as he sets out the task ahead for his government and explains why it won’t be easy. “Two wars, a planet in peril and the worst financial crisis in a century” He acknowledges the problems that a lot...
Please join StudyMode to read the full document