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Valkyrie Case Study

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Valkyrie Case Study
EXECUTIVE SUMMARY

Valkyrie Lighting is facing a new challenge within its current operations. This challenge comes in the form of expanding and improving its current supply chain management system. In this new implementation, the Valkyrie management team will need to incorporate three vital concepts to achieve success in the highly competitive market of technical lighting.

With this new supply chain management focus, Valkyrie will experience many issues that will need to be addressed to minimize the time it takes to get its expanded supply chain up and flowing smoothly. A number of the issues that Valkyrie experiences can be summarized into three main issues that are currently holding up Valkyrie’s success in this new endeavor.

The main issues that Valkyrie faces include: product accessibility, limited communications, and current barriers to its global expansion strategy.

With this new focus on supply chain management, Valkyrie must decide between implementation of a production line within Sunshine Product’s facility, or establish a legal binding agreement with Sunshine Products to act as their sole supplier.

Currently there is a lack of an integrated computer system that prohibits both Valkyrie and Sunshine to adequately respond to each other’s product demand needs. Due to communication being vital to any business’s success, Valkyrie must look to integrate with Sunshine products to improve communications and information sharing to combat inventory issues and spikes in customer demands.

Due to increasing competition within the technical lighting industry, Valkyrie has the opportunity to expand its operations throughout two potentially lucrative markets. Valkyrie must analyze the Southeast Asian market and the European market; the two primary global opportunities. Both options have advantages and disadvantages; which Valkyrie must analyze to achieve global success.

Our first recommendation is to establish a legal agreement with Sunshine

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