Use of Computers in Banks
Computers are used in banks for a variety of reasons. They help bank personnel operate more efficiently and effectively. Computers are used to track certain transactions and they help process other customer information as well. Without computers, it would be very hard for a bank to offer good customer service day in and day out. Computers help a bank save time and money, and can be used as an aid to generate profits. Customer Information
Banks use computers to track customer information such as name, address, and phone number, date of birth, Social Security number and place of employment. This information is used to stay in touch with customers and notify them of any changes in bank policy. A customer address is needed to send out statements on a monthly basis. A customer's account number is also stored in the computer, which gives bank employees the ability to access customer information efficiently. Products
The number of products and services a customer has is also stored in computers. Bank personnel will periodically call customers at home to offer them a product or service, such as a home equity line of credit. It helps to know which products a customer already has before any new products are offered. Without the use of computers, it would be difficult to keep track of this information. Reports and Profits
With a computer, banks can analyze aging reports and track the customers who have had checks returned due to nonsufficient funds. This report can be used by the sales associates to call these customers and offer them a product called overdraft protection, which prevents a customer from over drafting their account. Computers help bank personnel generate income by targeting certain customers for sales activity. Transactions and Goals
Computers help tellers keep a record of all transactions for the day. When customers make deposits and withdrawals, cash checks, open checking accounts or apply for mortgage loans, a computer will...
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