Preview

Usefulness of Ped

Good Essays
Open Document
Open Document
919 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Usefulness of Ped
Use of Price Elasticity & Income Elasticity of Demand for Businesses

Price elasticity of demand and income elasticity are two important ideas in practical business activities. Price elasticity, which is represented by PED, measures the changes of one product’s demand in response to a changing in its price. We can write an equation in this way: Price elasticity of demand = percentage change in quantity demanded of the product / percentage changes in price of the product. This is abbreviated to:
XED=%ΔQD / %ΔP. Income elasticity of demand (represented by YED) shows the relationship between a change in quantity demand and the changing in income. The equation can be written as: Income elasticity of demand = percentage change in quantity demanded / percentage changes in income. Abbreviated to: YED=%ΔQD / %ΔY.

These are just two terms, but how they work is the most important part. For companies, price elasticity of demand is actually effects of prices’ changing on its own sales of products; and income elasticity of demand is effects of consumers’ changes on its sales. Generally speaking, learning the two relationships can help the business find out the situation of the market and make right decisions.

Price Elasticity of Demand (PED) The value of price elasticity of demand is usually negative. The product with high value of PED is described to be elastic, while for one with low PED is said to be inelastic. Just an example to show this idea: when Mc Donald rises its price of burger from $2 to $2.3, and its demand falls from 20 million to 14 million, so its PED= (14 million-20 million)/20 million / (($2.3-$2)/$2 = 30% / 15% = 2. It’s a quite big value of PED, so this is elastic. In order to show the degree of elasticity, we use graphs. There are generally 5 types of graphs, and through them we can see the product’s PED, and company can make decisions in different situations.

Type 1: Elastic demand
(Please ignore the numbers on it.) This

You May Also Find These Documents Helpful

  • Good Essays

    EGT1 Task 2

    • 932 Words
    • 4 Pages

    When the change in price percent is less than the change in demand percent, this is referred to as inelasticity. For this example, let’s say we have a 6% reduction in the price of bread but it only increases the demand by 3%.…

    • 932 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Egt Task 309.1.2-08, 09

    • 2481 Words
    • 10 Pages

    Elasticity of demand (Ed): A measure of the response of a consumer to a change in price on the quantity demanded of a good (McConnell, Brue, & Flynn, 2012, p. 76). Determinants include substitutability of a good, proportion of a consumer 's income spent on a good, the nature of the necessity of a good, and the time a purchase is under consideration. It can be calculated with the following formula:…

    • 2481 Words
    • 10 Pages
    Good Essays
  • Good Essays

    EGT1 Task 2

    • 1144 Words
    • 3 Pages

    Elasticity of Demand pertains to the relationship of price and need of a product. If a price increases will the demand increase or decrease? When a demand is elastic, it means even a small change in price can cause a large change in the quantities consumers purchase. (McConnell, pg. 77) So for example in an elastic demand if you reduce the price of a good the demand will increase a large amount and revenue then increases. When the is inelastic, according to McConnell it means when there is a price change it only causes a small change in the amounts consumer purchase. This can result in less total revenue. If a company drops the price of something, even if they sell more it doesn’t mean they will make more overall. If it is inelastic, the revenue can drop. There is also something called perfectly inelastic, which means and change in price results in absolutely no change in demand. This is rare and an extreme situation. There is also demand in unit elastic which “demands occurs where a percentage change in price and the resulting percentage change in quantity demanded are the same”. (McConnell, pg. 77)…

    • 1144 Words
    • 3 Pages
    Good Essays
  • Better Essays

    EGT1 Task 309

    • 2915 Words
    • 9 Pages

    Elasticity in economics is very similar to elasticity in every other discipline. It’s all about the stretch. How much pressure can that elastic waistband take before it breaks? How much give is in that rubber band? How much will increasing the price of that product affect its demand? All similar questions related to elasticity.…

    • 2915 Words
    • 9 Pages
    Better Essays
  • Good Essays

    Elasticity of demand is a measure of responsiveness to a price change of a good or service. When demand is elastic, the percentage of a price change of a product will result in a larger percentage of quantity demanded (McConnell, p 77). It basically means reducing the price of a good service will result in a greater quantity demanded and an increase in revenue for the seller. When demand is inelastic, a change in price will result in a reduction of quantity demanded, which will then lead to a revenue decrease (McConnell, p 77). To demonstrate elastic and inelastic demand results, Company A sells 100 pens at $1.00 a piece each day, making their revenue $100.00. Company A then decides to sell their pens at $.50, which results in a total of 250 pens being sold. The total revenue from the price drop is $125, resulting in an additional $25.00; therefore the demand in this scenario is elastic. If selling the pens at the decreased price of $.50 would result in more pens being sold, but less total revenue, the demand is said to inelastic. According to McConnell, when demand in unit elastic, the percentage change in price and the resulting percentage changes in demand are the same. The change in price will not increase or decrease revenue.…

    • 994 Words
    • 4 Pages
    Good Essays
  • Better Essays

    The use of price elasticity of demand can be essential to companies that are selling products since it will calculate the value of price elasticity of demand.…

    • 1708 Words
    • 7 Pages
    Better Essays
  • Good Essays

    By definition, the demand is inelastic. Also, when demand is inelastic, the price should be increased, as the rise in price will dominate the fall in quantity, and the total revenue will increase.…

    • 753 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Business Proposal Eco 561

    • 1740 Words
    • 7 Pages

    Elasticity of demand tells if a product will sell less or more if the price changes in either direction. The elasticity of In and…

    • 1740 Words
    • 7 Pages
    Better Essays
  • Satisfactory Essays

    Chervon Case Study

    • 194 Words
    • 1 Page

    Sirloin steak would be considered an elastic demand. If the price increased for the steak, consumers can choose from alternate meat products to purchase at a lower price. A dozen of eggs would be an inelastic demand. Regardless, the price of eggs consumers will still purchase them. Eggs will always be in demand and produced. There are less alternatives for eggs.…

    • 194 Words
    • 1 Page
    Satisfactory Essays
  • Better Essays

    Soda Tax Case Study

    • 1240 Words
    • 5 Pages

    Price elasticity of demand (PED) is a measure of the change in demand for a good as price changes. SSB has a very high PED. This sees the demand for SSB being more responsive to price than the supply of SSB. Consequently the demand curve is more sloped than the supply curve.…

    • 1240 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Elasticity of demand is the relationship between the demands for a product with respect to its price. Generally, when the demand for a product is high, the price of the product decreases. When demand decreases, prices tend to climb. Products that exhibit the characteristics of elasticity of demand are usually cars, appliances and other luxury items. Items such as clothing, medicine and food are considered to be necessities. Essential items usually possess inelasticity of demand. When this occurs prices do not change significantly.…

    • 965 Words
    • 4 Pages
    Good Essays
  • Better Essays

    The elasticity of demand is once a manager knows the marginal cost, they should then set the price over marginal cost. This is the profit that the product will produce.…

    • 1163 Words
    • 5 Pages
    Better Essays
  • Satisfactory Essays

    Apple Discussion Answer

    • 316 Words
    • 2 Pages

    1. In order for Apple to calculate the estimated price elasticity of demand between the market prices of $2.99 versus $1.99, Apple must first estimate the percentage change in quantity demanded. Once the company can determine what effect each price will have on the quantity demanded, they can apply price elasticity of demand formula which is calculated by dividing the percent change in quantity demanded by the percent change in price. With the price information given, the percent change in price is equal to about 50.25%, if the new price is $2.99 and the old price was $1.99. In the end, if the elasticity of demand is greater than 1 then the demand is elastic. If the elasticity of demand is less than 1 then the demand is inelastic. If the elasticity of demand is equal to 1 then the demand is unitary.…

    • 316 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Elastic Demand Paper

    • 775 Words
    • 4 Pages

    An elastic demand is a demand that if the price changes the quantity that is demanded changes quite a bit, and an inelastic demand is no matter the price there will still be a demand for it (Economics, 2017). Generally, an elastic demand is a type of good that is more of a want rather a need, and an inelastic demand would be something that would be along the lines of a necessity. To figure out the elasticity a person would use the equation: (% change in quantity/% change in price). If the elasticity is greater than one or equal to one then it is elastic, and if it is less than one then it is considered inelastic (Economics, 2017). This paper will examine the inelastic demand of gasoline, the elastic demand of clothing, and the purchases that I make in my life that are most elastic and inelastic.…

    • 775 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Elastic means by increasing the price, the demand for that product decreases as well. For example when the price of lamb increases, people will shift to chicken. We say the demand for lamb is elastic.…

    • 453 Words
    • 2 Pages
    Satisfactory Essays