Unit V Article Review APA format
Unit V Article Review
Morris Shepherd
MBA 6631 Multinational Management
06/23/14
The main topic for this article is to determine and seek out the benefits of developing an e-commerce business in a small underdeveloped country that has the potential to grow. Developing countries are home to more than 80% of the world’s population, and are the site for growing use of e-commerce. (Molla & Heeks, 2007). There are quite a few questions that can be asked about this subject, but the main topic question is “Would it be beneficial attempting to create and implement an e-commerce business in a developing country such as South Africa?” In the research and analysis portion of the article there are four questions which stem from the benefits of e-commerce, they are: “Has the use of e-commerce enabled firms in developing countries to improve their market efficiency”, the second which relates to this subject is: “Has the use of e-commerce enabled firms in developing countries to achieve operational efficiency?”, the third question is: “Has the use of e-commerce enabled firms in developing countries to improve their market access?”, and the fourth and final question that is asked is: “Has the use of e-commerce enabled firms in developing countries to improve their competitiveness?”
Theoretically there is not any specific intended audience that the authors of the article are trying to reach. It is more focused as an informational article where studies and findings are compiled together and analyzed for a general idea on what has worked for certain types of businesses and what has not been effective for others.
This article is a compilation of data that has been taken from a survey of over 150 businesses within the country of South Africa in order to see if implementing an e-commerce business would be successful. Based off of these data results an analysis is made to determine if the same results would work for other countries in Africa who
Morris Shepherd
MBA 6631 Multinational Management
06/23/14
The main topic for this article is to determine and seek out the benefits of developing an e-commerce business in a small underdeveloped country that has the potential to grow. Developing countries are home to more than 80% of the world’s population, and are the site for growing use of e-commerce. (Molla & Heeks, 2007). There are quite a few questions that can be asked about this subject, but the main topic question is “Would it be beneficial attempting to create and implement an e-commerce business in a developing country such as South Africa?” In the research and analysis portion of the article there are four questions which stem from the benefits of e-commerce, they are: “Has the use of e-commerce enabled firms in developing countries to improve their market efficiency”, the second which relates to this subject is: “Has the use of e-commerce enabled firms in developing countries to achieve operational efficiency?”, the third question is: “Has the use of e-commerce enabled firms in developing countries to improve their market access?”, and the fourth and final question that is asked is: “Has the use of e-commerce enabled firms in developing countries to improve their competitiveness?”
Theoretically there is not any specific intended audience that the authors of the article are trying to reach. It is more focused as an informational article where studies and findings are compiled together and analyzed for a general idea on what has worked for certain types of businesses and what has not been effective for others.
This article is a compilation of data that has been taken from a survey of over 150 businesses within the country of South Africa in order to see if implementing an e-commerce business would be successful. Based off of these data results an analysis is made to determine if the same results would work for other countries in Africa who