Preview

Unit 2 E-Commerce P2

Good Essays
Open Document
Open Document
773 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Unit 2 E-Commerce P2
Understand the impact of e-commerce

P2.1 Analysing the impact including the risks of introducing the system of e- commerce system to a new Hotel (Zodiac Lake Hotel, London)

A website of the Hotel is the main source for boosting up the business worldwide. The business website for the Hotel has lots of advantages for the promotion and recognition in midst of this competitive business world. As the website itself creates a good impression and adds more customers.

Advantages of having a e-commerce in Hotel

The website will provide lot of information about the types of services available in the Hotel. For instance the customers can easily make a decision whether the Hotel they are going to stay will provide and satisfy their needs . The website also
…show more content…
For ex: by specifying the nearest train stations.

Update the services and any offers available.

By posting some pictures of the rooms ,so that the customers get the idea how their accommodation going to be and whether it may meet with their needs and satisfaction.

The website can be given a with the small walk-through video of the Hotel.

The website also provides about the information regarding their room costs.

The website also makes easy for the customers to book the rooms online , to make their travel plans easily.

The communication is made much easier than making phone calls and spending your money, time rather by sending an e-mail or an online contact form.

The e-commerce improves the business of the Hotel through their online bookings. It gives a clear idea about the Hotel . To set up a Hotel business online through e-commerce by spending good amount of money is worth for the business. The website contains all the features , characteristics and availability of the Hotel.

Risks of introducing e-commerce in

You May Also Find These Documents Helpful

  • Powerful Essays

    Business Level 3 Unit 1 P1

    • 2079 Words
    • 9 Pages

    Booking arrangements: send the details through to the customer and inform key staff members included in the sales meeting.…

    • 2079 Words
    • 9 Pages
    Powerful Essays
  • Powerful Essays

    These factors need to be considered before introducing an e-commerce system to an organization Lack of Trust It is a danger to the information of the organization and intellectual property…

    • 5349 Words
    • 20 Pages
    Powerful Essays
  • Good Essays

    2) To increase sales the Hotel Excellent could advertise and promote themselves more; this will bring publicity and attention to the hotel. Advertising is essential if you want to communicate to a specific audience therefore if the Hotel Excellent advertised on an online holiday booking website it could bring in customers from outside the local area, internationally and nationally.…

    • 2032 Words
    • 9 Pages
    Good Essays
  • Powerful Essays

    1. Hotel utilise e- commerce very effectively for procurement purpose. They purchase essential products necessary for the daily running of the hotel via online websites.…

    • 2089 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    * Yeh, R., Leong, J., Blecher, L., & Hu, W. (2005). Analysis of e-commerce and information technology applications in hotels…

    • 603 Words
    • 3 Pages
    Good Essays
  • Good Essays

    hilton case study

    • 554 Words
    • 3 Pages

    The first option of keeping the traditional distribution channels will keep the the Hotel out of reach for the booking website users and, apart…

    • 554 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    I think this article is a good start for people who are not literate enough in web technologies. The author lists the key purposes of a hotel website as follows:…

    • 344 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Sdadsada

    • 740 Words
    • 3 Pages

    “Website marketing can help level the playing field between chain resorts and independent resorts, according to "Internet Marketing and Distribution for Resorts." Websites can include professional photography, virtual tours, online videos, booking information and online forms for making reservations. They may also provide invaluable feedback forms so resorts can identify strengths and targeted areas of improvement. Strategic online partnerships with complementary industries, such as airlines, car rentals, or fare-finding websites, can result in mutual referrals.”…

    • 740 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    industry analysis

    • 291 Words
    • 2 Pages

    The initial investment in the hotel industry creates quite a barrier to entry but certain barriers to entering the hotel market are reduced by the internet. A presence on the internet reduces upstart marketing costs somewhat, and gives the new competitor access to potential suppliers and resources.…

    • 291 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    logy has changed the way you transact with great hotels out there for your hotel accommodations and you can certainly do it at the comfort of your home at any time you want to do it.} {Certainly, you can encounter some online hotel reservation agency portals out there when it comes to the facilitation of a secure online booking.|If you want to book online with convenience, the online hotel reservation agency portals out there will help you do the transaction.|There are online hotel reservation agency portals out there which could help you a lot when it comes to online booking without experiencing difficulties.} {Definitely, most of the travelers out there want to experience convenience and get discounts from the services that their chosen hotels would grant them.|As a traveler it is normal for you to keep your funds for enjoyment and use only a portion of them for hotel accommodations so you look for a hotel that could provide you with great discounts on services.|Aside from convenience, what you really look forward about hotel accommodation is the discounts on its services.} {Now, the online travel portals out there are designed to help all forms of travelers to look for the different categories of hotels.|For your convenience, it is then necessary for you to get a help from online travel…

    • 1348 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Online Reservation Systems

    • 1250 Words
    • 5 Pages

    The online reservation systems also make life easier for the hotels, because sale is not any more their task or at least they sell fewer rooms directly. They only have to give the data and the rest is the work of the reservation websites. Hotels have an easy to manage, own page where they can change the availability and can check the reservations.…

    • 1250 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Activities

    • 818 Words
    • 4 Pages

    For “La Croisette Hotel”, we must do an evaluation of the existing off and online marketing activities in order to know whether we should adopt new marketing strategies to be able to increase the overnight stay at “La Croisette Hotel” by ten percent. Firstly we need to evaluate the online marketing activities as with the growth in the use of the internet in recent years, there has been a huge shift in marketing activities to the online space. We need to know whether the current online marketing activities are correct or not so that we can adopt new marketing activities. Firstly we need to analyze whether “La Croisette Hotel” has a powerful website. In order for the website to be powerful it should contain all relevant information about the hotel so that customers are aware about the facilities the hotel is providing. If this is not the case, therefore, we will have to improve the website so that we are able to attract users. Moreover, in order to be able to increase the overnight stay by 10%, we should be more active on social media such as Facebook, Twitter and so on so that we can attract more customers by…

    • 818 Words
    • 4 Pages
    Powerful Essays
  • Best Essays

    Etourism

    • 5110 Words
    • 21 Pages

    The ICT today is all about cell phones applications, digital cameras, internet, wireless, GPS and etc. Dertouzos (2007) suggests that ICT change our life completely such as how we learn to live since we are children or how nations are formed. It is almost impossible to live without ICT now as ICT is getting more advance compare to twenty century which helps us to live a better life. As a result, ICT tools has had been plainly use for the tourism and hospitality industries now and It is very convenient nowadays because it creates a new global market which is very competitive among competitors in tourism and hospitality industries. Sheldon (1997) once said that “Communications and information transmission tools are therefore indispensable to the global marketing of the tourism industry.” With the development of e-tourism, more opportunities are given to those who use ICT wisely. A tourism business without ICT knowledge in at least sales or marketing is considered fail in their business. It is quite obvious how important ICT as they are playing a crucial role that is impossible to ignore now. Besides that, ICT helps to increase efficiency on managing operations such as online transaction and communication between suppliers. As a result, the increase of information supply and sharing in the internet produces a lot of possibilities for those who are supplying and demanding and also leads to a new global market. Next, there will be less online fraud as everyone knows about the comparative price and also the cost reduction on a product. It saves both the buyer and seller a lot of time and money instead of meeting each other to start the trade. The use of ICT tools also brings a lot of benefits to companies and consumers too. ICT enhance the operations of companies by improving their reliability and efficiency which reduce delays. It helps to improve performance without delays…

    • 5110 Words
    • 21 Pages
    Best Essays
  • Good Essays

    It is no wonder that booking hotel rooms can now be done in a more convenient way today. If a certain traveler is planning to visit a foreign place, it would be hard for him if he does not have a hotel or residence to reside in that country. Before, booking a certain hotel room required long processes such as talking to a hotelier either in person or through the phone. Just imagine the disposition of the hotelier if multiple clients came to ask questions about reservations at the same time. Through an online hotel reservation system, hoteliers and travelers will both be benefited. Hotels have minimal need of travel agents to look for clients because information about their business establishment is readily available online.…

    • 792 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Booking.Com Essay

    • 460 Words
    • 2 Pages

    The idea behind Booking.com is simple - provide an online platform where hotels make their rooms available to prospective guests, and to generate room sales. A user-friendly system provides hotels with the tools to manage their online inventory efficiently to suit their needs.…

    • 460 Words
    • 2 Pages
    Good Essays