Unit 1 Contemporary Hospitality Industr

Topics: Hotel, Hotel chains, Days Inn Pages: 11 (4526 words) Published: November 19, 2014


Introduction

Travelodge was the first budget hotel brand to launch in the UK in 1985, when it opened on the A38, in Barton under Needlewood. Since those early days, Travelodge has undergone a radical transformation, opening more than 500 hotels (over 37,000 rooms), and moving from being a roadside hotel chain to become one of the UK's largest, fastest growing and most highly recognised budget hotel brands. More than 16.5 million people stayed with Travelodge last year and 90% of reservations are currently made through Travelodge.co.uk which is the UK's most visited hotel website, attracting over 1.1 million visits each week. Travelodge is the smart choice for leisure and business travellers, consistently offering them great value hotels in locations where they want to stay. More than 80% of Travelodge hotels are located in major city centres, towns and popular holiday hotspots. The Travelodge brand has a range of hotel designs including: purpose built hotels, grade ll listed buildings, office conversions, acquisitions of existing hotels and co-partnerships with leading pub companies, supermarkets and retailers. In 2013, Travelodge will open a further 14 further hotels (1,742 rooms) at an investment of £141.5 million. The UK locations include four properties in London (Bethnal Green, Hounslow, Vauxhall and Walthamstow), Liverpool, Cambridge, Aylesbury, Southport, Kings Lynn, Sittingbourne, Manchester and Chertsey. The other hotel openings in 2013 are in Barcelona and Madrid, doubling Travelodge's room stock in Spain to 700.

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Tourism and hospitality industry can be placed in the national economy ,importance of tourism and hospitality increases from year to year.

The first definition of tourism, accepted worldwide, is by W. Hunziker so according to W.Huziker : "the sum of the phenomena and relationships arising from the travel and stay of non-residents, insofar as they do not lead to permanent residence and are not connected with any earning activity." Even if the tourism it is based on supplying hospitality services , hospitality industry does not overlap with the tourism. Hospitality industry is not only hotels and restaurants according to WTO ''by the term of hospitality industry it is defined the totality of organizations, firms and institutions which offers as a main service accommodation and food service both for tourists and local population from that area''. Hospitality industry is an umbrella concept for of a large category of providers of tourism services, including accommodation, catering facilities, casinos, catering, resorts and holiday clubs. Hospitality industry is one of the sectors with the highest growth in the world economy. It is expected that in the next decade to double its size, becoming increasingly diversified, knowing the trends and opening new and more career opportunities in totally new areas. The hospitality industry is run by two twin engines - Travel and Tourism , and the world economy both sectors are in the face of without precedent growth. According to World Travel and Tourism Council '' expansion is healthy, sustainable and continues: global industry is expected to double the size in the next ten years, travellers will spend over $ 5 billion every day''. The demand for well-trained professionals is strong and growing at the international level. This industry is not limited only to hotels and restaurants , in this industry can be included cruise companies, amusement parks, golf clubs, casinos, yacht clubs, airline catering, conference centres and any other business which aims to serve the customer and transforming the guest experience into one comfortable and happy. The society needs and wants are changing so because of this the hospitality industry is changing. According to Thomas Maier '' The hospitality industry encompasses a wide range of business, each of which is dedicated to the service of people away from home.'' Hospitality...

References: 1. Chon,K. Maier,T (2010). Welcome to Hospitality an introduction. 3rd ed. United States : Delmar, Cengage Learning. 6.
2. Timothy, L. Lockeyer, G (2010). The international hotel industry sustainable management. New York: Routledge. 105.
3. Clayton, W. Powers, T (2008). Introduction to the Hospitality Industry. London: Wiley. 7-9.
4. . Baker,S.Bradley,P. Huyton,J (1994). Principles of Hotel Front Office Operations. Cassell P L C. 20.
5. University of Edinburgh. (2014). Hospitality and Events Management.Available: http://www.ed.ac.uk/schools-departments/careers/explore/occupations/hospitality-events/events-management. Last accessed 21/07/2014.
6.Department for Culture, Media & Sport and John Penrose MP. (2011).Government sets hospitality food and drink businesses free from regulation. Available: https://www.gov.uk/government/news/government-sets-hospitality-food-and-drink-businesses-free-from-regulation. Last accessed 26th July 2014.
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