Ugc Based Travel Show
A STUDY TO UNDERSTAND THE POTENTIAL FOR A TELEVISION TRAVEL SHOW BASED ON USER GENERATED CONTENTS.
GENERAL INTRODUCTION:
Travelling is something that interests a lot of people. This factor ha surely affected the television watching habits of people. The increasing number of travel and lifestyle channels as well as television shows that are related to travel on various channels is a sure proof to this fact. Television shows are the major channel that delivers people what they have in mind about a luxurious travel destination.
Indian television broadcasts channels like TRAVEL AND LIVING CHANNEL, FOX TRAVELER, DISCOVERY CHANNEL, NDTV GOODTIMES, THE HISTORY CHANNEL, BBC WORLD and NATIONAL GEOGRAPHIC etc. that airs shows about travel destinations around the globe on a full-time basis while major players in regional languages also have many travel shows that interest people with travel. Television ratings show that these channels and television shows have very high ratings.
There are many places that are remotely located but have great scenic value or other such potential to be accepted as a place of tourist interest. These places could be explored through television shows that share images or videos of such places. But it is not always necessary that television can reach such places by itself. Viewer’s interaction becomes a critical factor in exposing such places to lesser knowing outer world.
Travel shows are high on gaining popularity in Indian television. The huge amounts of ad-money that are being poured in into these channels are sure enough to prove that they have huge viewership base. As with expanding this viewership base these channels surely did enter the digitization movement and after going digital through satellite transmission and DTH, they have got the push by bringing in regional language option on all DTH carrier.
Major channels like the Discovery Channel launched the Bangla and Telugu language feeds along with the already existing Hindi feed
GENERAL INTRODUCTION:
Travelling is something that interests a lot of people. This factor ha surely affected the television watching habits of people. The increasing number of travel and lifestyle channels as well as television shows that are related to travel on various channels is a sure proof to this fact. Television shows are the major channel that delivers people what they have in mind about a luxurious travel destination.
Indian television broadcasts channels like TRAVEL AND LIVING CHANNEL, FOX TRAVELER, DISCOVERY CHANNEL, NDTV GOODTIMES, THE HISTORY CHANNEL, BBC WORLD and NATIONAL GEOGRAPHIC etc. that airs shows about travel destinations around the globe on a full-time basis while major players in regional languages also have many travel shows that interest people with travel. Television ratings show that these channels and television shows have very high ratings.
There are many places that are remotely located but have great scenic value or other such potential to be accepted as a place of tourist interest. These places could be explored through television shows that share images or videos of such places. But it is not always necessary that television can reach such places by itself. Viewer’s interaction becomes a critical factor in exposing such places to lesser knowing outer world.
Travel shows are high on gaining popularity in Indian television. The huge amounts of ad-money that are being poured in into these channels are sure enough to prove that they have huge viewership base. As with expanding this viewership base these channels surely did enter the digitization movement and after going digital through satellite transmission and DTH, they have got the push by bringing in regional language option on all DTH carrier.
Major channels like the Discovery Channel launched the Bangla and Telugu language feeds along with the already existing Hindi feed