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Two Ways A Woman Can Get Hurt: Advertising And Violence

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Two Ways A Woman Can Get Hurt: Advertising And Violence
Technology is growing more and more everyday. The biggest thing is with advertisements that are expanding and could be found almost everywhere. Many advertisements that are made use humor to grab viewers attention so that it appeals to certain viewers. Well made advertisements will make them memorable with humor or emotion, the one that is used the most is humor. Humor also have negative aspects that viewers can take from watching it. Some people may say that humor advertisements are inappropriate in the way that the products shown are shown in a negative. Humorous advertisements can have negative effects with the violence that could be shown, the stereotypes that are in most advertisements and with sexual content that is shown now a days. …show more content…
When advertisements didn’t have that much sexual activity and now there are condom commercials and such that are on regular television channels. This is having a huge negative impact in the way that it is teaching young children. In Kilbourne article, “Two Ways A Woman Can Get Hurt: Advertising And Violence,” Kilbourne says, “Sex in advertising is more about disconnection and distance then connection and closeness” (Kilbourne 459). Mark Crispin Miller also states in his article, “Getting Dirty,” that “They take pains to analyze the culture which they help to sicken, and then, with much wit and cynicism, use their insights in devising their small dramas” (Miller 132). This advertisement is made clear that makers are making everything more sexual. For example with the Trojan advertisement “Two Times” the couple is yelling in the store because it can hold two times better than a regular condom. As they are yelling at the top of their lungs and throwing their arms up in joice as they are taking almost all of the boxes off of the shelf and into the cart that they have. Then they run out of the store without getting anything else, trying to hurry to get home. This saying that they are excited that it works two times better and they can’t wait to try it. (“Trojan- Two Times.”) Another advertisement that has sexual context is the Doritos commercial, keep yo’ hands off my momma. The mom invites her date in the house and starts to walk into the other room. The man was looking at the woman's butt because she was wearing a tight fitting mini skirt. When the mom walks into her room the mom’s date takes a Dorito and the boy slaps him and says “keep your hands off my momma, keep your hands off my Doritos” (“Doritos Commercial - Keep Yo' Hands Off My Momma!”). Yes the one advertisement was about a condom but they both were involved with sex. This could be very problematic because it is

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