Trinidad and Tobago Soccer Pro League Attendance
INTRODUCTION
The success of any sport or for that matter any form of entertainment or recreational activity or endeavour, can more often than not be determined through the level of popularity of the product. One key form of measurement of the product would be through observation of attendance, or lack thereof, to the event in question. It stands to reason that the more a consumer is willing to partake in a product, the more popular it is and the inverse applies when consumers are less willing to partake in the product.
Upon this foundation, it is recognised that more popular sports and events tend to have a large spectator following and attendance. The sport of football in particular being the most popular sport in the world based on number of fans and internet hits on sites dedicated to sports has a large following the world over. Trinidad and Tobago is no different as it is arguably the most popular sport in the twin isle republic based on number of participants with its only rival being the sport of cricket. However, observation of the spectator attendance at the games which occur in the Professional Football League of Trinidad and Tobago (TTProLeague) as compared to other footballing events internationally as well as historically in Trinidad and Tobago implies that attendance is low. The TT Pro League is a league made up of ten professional teams in the Republic of Trinidad and Tobago who play each other in a series of games over a ten month period from April to February.
Spectator attendance is vital to all sports as apart from the revenue stream created for the product there is also the atmosphere created by a full crowd that creates an energy and excitement to increase the value of the event for both participants and spectators alike. This aura has been referred to by many an athlete as being integral to performance on the field.
As a result of the importance of this crowd attendance to the TT Pro League games, it was determined that research is
The success of any sport or for that matter any form of entertainment or recreational activity or endeavour, can more often than not be determined through the level of popularity of the product. One key form of measurement of the product would be through observation of attendance, or lack thereof, to the event in question. It stands to reason that the more a consumer is willing to partake in a product, the more popular it is and the inverse applies when consumers are less willing to partake in the product.
Upon this foundation, it is recognised that more popular sports and events tend to have a large spectator following and attendance. The sport of football in particular being the most popular sport in the world based on number of fans and internet hits on sites dedicated to sports has a large following the world over. Trinidad and Tobago is no different as it is arguably the most popular sport in the twin isle republic based on number of participants with its only rival being the sport of cricket. However, observation of the spectator attendance at the games which occur in the Professional Football League of Trinidad and Tobago (TTProLeague) as compared to other footballing events internationally as well as historically in Trinidad and Tobago implies that attendance is low. The TT Pro League is a league made up of ten professional teams in the Republic of Trinidad and Tobago who play each other in a series of games over a ten month period from April to February.
Spectator attendance is vital to all sports as apart from the revenue stream created for the product there is also the atmosphere created by a full crowd that creates an energy and excitement to increase the value of the event for both participants and spectators alike. This aura has been referred to by many an athlete as being integral to performance on the field.
As a result of the importance of this crowd attendance to the TT Pro League games, it was determined that research is