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Trayvon Martin: Article Analysis

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Trayvon Martin: Article Analysis
These articles both focus on the sale of the gun used to shoot and kill Trayvon Martin, the articles are featured on the ABC and News.com:

News.com.au is owned by News Corp Australia, which is in turn owned by Rupert Murdoch.
The website is an online only news source, the site reaches approximately 5.5million Australian (according to it’s own sources) and has a team of 30 journalists that aim to “deliver news fast, and to the point”- something that is particularly important for online audiences.

The ABC was founded in 1929 and is a government funded outlet in 1983 the Australian Broadcasting Corporation Act created a legislation that would secure its editorial independence. The ABC is a trusted Australian news source that exists on multiple
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News.com uses emotional language to try and illicit an emotional response from the audience, the article uses many direct quotes and verbs to paint a picture of the situation. The article implies a clear bias against George Zimmerman, and clearly favours the respectfully deceased Trayvon Martin and his family. The bias is clear before the article itself even begins, the title alone (“taunts family”) implies Zimmerman shows no remorse over Martins death. This writing style continues through the article naming Zimmerman as a “wannabe cop” and pointing out inconsistencies in Zimmerman’s statements and actions.

ABC doesn’t use as much emotional language as news.com and the style comes across as more professional, despite this as the content itself has an emotional background there is still naturally emotion in the article. The article only briefly mentions the controversy surrounding the sale, placing it’s focus less on the events that led to the sale and more on the sale of the gun, of course this history is still talked about- as it is what gives the article some human interest. Moreover, only one direct quote of Zimmerman is utilised by the writer and the articles style comes across as a
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Another charity named ‘The Trayvon Martin Foundation’ was also started by Martins family in his memory.

Overall the ABCS style does not pick a clear side for the reader, the article instead reads more like a report on the transpired events. While news.com clearly uses the emotional aspects of this sale to further their article, and picks a clear side in the events- the article tone therefore comes across as more personal.

Both outlets reported on the story effectively: the ABC is clear and direct with information, and manages to keep the article concise with key points outlined at the top of the article. News.com tells a different story to the ABC, while it does report on the sale relatively effectively (although the information provided is outdated) the article is focused on Zimmerman’s actions and relies on emotion to drive the story

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