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Toyota: Corporate Social Responsibility

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Toyota: Corporate Social Responsibility
Corporate Social Responsibility

Toyota March 2012 Team 3 – Team Academia
Arlene Mitchell-Washington Christopher Malcolm Christian Marquez Valarie Johnson Ali Moazzeni
This presentation is prepared for course AMBA 610 taught by
2/2/2012 Thursday, January 24, 13 Team Academia - AMBA 610 - Project 1 1

Corporate Social Responsibility - Toyota
Corporate Social Responsibility Policy

 In Aug of 2008, Toyota introduced it’s revised CSR Policy
– Highlights of the Toyota CSR Policy

o Take initiative to contribute to harmonious and sustainable development of society and the earth o Comply with local, national and international laws and regulations o Conduct business operations with honesty and
2/2/2012 Thursday, January 24, 13 Team Academia - AMBA 610 - Project 1 2

Corporate Social Responsibility - Toyota
CSR Organization Structure

 In October of 2007, Toyota created the CSR Committee

o In April 2011, Chairman Fujio Cho was inaugurated
2/2/2012 Thursday, January 24, 13 Team Academia - AMBA 610 - Project 1 3

Corporate Social Responsibility - Toyota
Overview of CSR Activities

CSR Related Topic Activities: Programs
Safety • Toyota Safety Education Center

Issue
• Population issues • Traffic accidents • Terrorism/war conflicts •

Example
Around 1500 students participate in Road Safety week each year • Videos, games , booths

Environmen • Toyota t Environmental Activities Grant Program • Toyota ShirakawaGo-Eco-Institute

• Natural disasters • “Tree Planting • Pollution Project” on Tokai • Global warming Expressway • Deforestation/ • Eco tours that desertification allow visitors to experience nature

2/2/2012 Thursday, January 24, 13

Team Academia - AMBA 610 - Project 1

4

Corporate Social Responsibility - Toyota
Overview of CSR Activities

CSR Related Topic Programs Activities:
Society/ Culture

Issue

Example

• Support of the • • Arranges special Population arts issues concerts w/ Vienna • • Food shortage
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