Tourism Industry Annual Report 2011
Copyright © 2012, World Tourism Organization (UNWTO) Annual Report 2011 Published by the World Tourism Organization (UNWTO), Madrid, Spain. First printing: 2012 All rights reserved. Printed in Spain. The designations employed and the presentation of material in this publication do not imply the expression of any opinions whatsoever on the part of the Secretariat of the World Tourism Organization concerning the legal status of any country, territory, city or area, or of its authorities or concerning the delimitation of its frontiers or boundaries. Photos by UNWTO and Dreamstime World Tourism Organization (UNWTO) Calle Capitán Haya, 42 28020 Madrid Spain Citation: World Tourism Organization (2012), Annual Report 2011, UNWTO, Madrid Tel.: (+34) 915 678 100 Fax: (+34) 915 713 733 Website: www.unwto.org E-mail: omt@unwto.org
Introduction /pg.2 1. Tourism in numbers /pg.6 2. Mainstreaming tourism in the global agenda /pg.10
3. Improving tourism competitiveness /pg.16
4. Promoting sustainable tourism development /pg.24 publication may be reproduced, stored in a retrieval system or utilized in any form or by any means, electronic or mechanical, work and is pleased to consider permissions, licensing, and translation requests related to UNWTO publications.
5. Advancing tourism´s contribution to poverty reduction and development /pg.36
Permission to photocopy UNWTO material in Spain must be obtained through:
6. Fostering knowledge,
Calle Monte Esquinza, 14 28010 Madrid Spain Fax: (+34) 913 08 63 27 Website: www.cedro.org E-mail: cedro@cedro.org
education and capacity-building /pg.46
7. Partnerships for tourism /pg.52 8. Regional programmes a direct support to the Member States /pg.58
For authorization of the reproduction of UNWTO works outside of Spain, please contact one of CEDRO’s partner organizations, with which bilateral agreements are in place (see: http://www.cedro.org/en).
For all remaining countries as well as for other
Introduction /pg.2 1. Tourism in numbers /pg.6 2. Mainstreaming tourism in the global agenda /pg.10
3. Improving tourism competitiveness /pg.16
4. Promoting sustainable tourism development /pg.24 publication may be reproduced, stored in a retrieval system or utilized in any form or by any means, electronic or mechanical, work and is pleased to consider permissions, licensing, and translation requests related to UNWTO publications.
5. Advancing tourism´s contribution to poverty reduction and development /pg.36
Permission to photocopy UNWTO material in Spain must be obtained through:
6. Fostering knowledge,
Calle Monte Esquinza, 14 28010 Madrid Spain Fax: (+34) 913 08 63 27 Website: www.cedro.org E-mail: cedro@cedro.org
education and capacity-building /pg.46
7. Partnerships for tourism /pg.52 8. Regional programmes a direct support to the Member States /pg.58
For authorization of the reproduction of UNWTO works outside of Spain, please contact one of CEDRO’s partner organizations, with which bilateral agreements are in place (see: http://www.cedro.org/en).
For all remaining countries as well as for other