LO1 Understand the tour operators industry within the travel and tourism sector 1.1 – Analyse the effects of current and recent trends and developments on the tour operators industry.
LO2. Understand stages involved in creating holidays:
2.1 Assess the stages and timescales involved in developing holidays 2.2 Evaluate the suitability of different methods of contracting for different components of the holiday and different types of tour operator 2.3 Calculate the selling price of a holiday from given information.
LO3. Be able to review brochures and methods of distribution used to sell holidays 3.1- Evaluate the planning decisions taken for the design of a selected brochure 3.2 Assess the suitability of alternatives to a traditional brochure for different types of tour operator 3.3 Evaluate the suitability of different methods of distribution used to sell a holiday for different types of tour operator
LO4. P4. Understand strategic and tactical decision making for tour operators 4.1 Evaluate the strategic decisions made by different types of tour operator 4.2 Compare the tactical decisions that could be taken by a selected tour operator in different situations
Hospitality means providing service to others, as well as demonstrating consistent excellence and quality. It should also mean profitably providing value at any price level, while demonstrating your own unique points of distinction. Most of all, hospitality should be a “place”, where people can still be exceptional individuals and they can extend their own personality and style (Hogan, 2008).The hospitality industry is part of a huge group of companies known as travel and tourism industry, which provides the necessary or desirable goods and services to travellers. The hospitality and tourism industries are the large stand fastest-growing industries in the world(Walker, 2010).The travel and tourism industry is composed of five parts: a) the tourism lodgings (hotels, motels, camps, cruise ships), b) the transportation services (ships, airplanes, trains),c) food and beverage operations (restaurants, bars, taverns, catering), d) retail stores (gifts, souvenir, arts/crafts shops) and e) the activities(recreation, educational trips, business, festivals, sport events), (Kasavana and Brooks,2007).The hospitality industry includes the tourism lodgings, the catering companies, as well as the food and beverage departments operating within the lodgings. Tourism lodgings stand out among other travel and tourism companies because they offer their guests overnight accommodation, food and drinks, recreational activities and more.
LO1 Understand the tour operators industry within the travel and tourism sector 1.1 – Analyse the effects of current and recent trends and developments on the tour operators industry. The new philosophy in hospitality is that managers are counselling their associates, give them resources and help them to think for themselves. “Do whatever it takes” is critical for success. For success in service the hospitality operations, among others, should focus on the guest, emphasize high-touch instead of just high-tech and encourage changes, as well as innovations (Walker, 2010).
2 Current trends in hospitality and tourism
Nowadays, people more than ever travel freely around the world. The international tourist arrivals from 674 million in 2000, reached the 797 in 2005 (increased by18.25%) and the 940 million in 2010 (increase 39.46% in relation to 2000 and increase 17.94 in relation to 2005). Respectively, the international tourism receipts (global tourism expenditure) from475 billion US dollars in 2000, reached the 679 billion in 2005 (increased by 42.94%) and the 918 billion in 2010 (increased by 93.26% in relation to2000).
Safety and security
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