Toothpaste Market in China

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(Excerpt) Research and Investment Forecast Evaluation of Toothpaste Market in China, 2011-2015

Research and Investment Forecast
Evaluation of Toothpaste Market in China,
2011-2015
(Excerpt)

Huidian Research
Publication Date: May 2012

(Excerpt) Research and Investment Forecast Evaluation of Toothpaste Market in China, 2011-2015

11. Consumer Market Analysis of China’s Toothpaste Industry
11.2 Target Consumer Group Research of Toothpaste Products
11.2.3 Consumer Views to Demanded Suitable Toothpaste Type
Fig. 40 Demand of Suitable Toothpaste Type
Types of Toothpaste Usage
Number
Consumer

Type

of

ratio

Herbaceous Type

85

35%

Whitening Type

109

44%

Chinese Herbal Medicine Type

44

18%

Other Types

8

3%

Source: Huidian Research
It can be seen from the table above, the most needed type of toothpaste is the whitening type. This shows that consumers pay great attention to vigorous and graceful.
In today’s society, image is a very important project, so teeth whitening became a hot topic gradually. It is easy to see that with the development of society, people pay more and more attention to their images. Teeth are also a part of image and tooth whiting becomes a concern issue, too. Therefore, the whitening toothpaste has become the pursuit of consumers. Table of Contents
Chapter I. Status Quo of Industrial Development
1. Overview of Toothpaste Industry
1.1 Definition and Classification
1.1.1 Definition
1.1.2 Characteristic
1.2 Maturity Grade Analysis of Global Toothpaste Industrial Development
1.2.1 Market Maturity Grade Comparison between Home and Abroad
1.2.2 Maturity Grade Analysis of Toothpaste Industry and Sub-industries
2. Development of Global Toothpaste Industry
2.1 Analysis of Global Toothpaste Market
2.2 Characteristics of Toothpaste Market in Major Countries
3. Development Status Quo of China’s Toothpaste Industry
3.1 Development Status Quo of China’s Toothpaste Industry

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