Tobacco Advertising Analysis

Tobacco is one of the main products that affect our children today. Companies that distribute these products do not think about who is getting affected by their product, but think about the profit they will make from selling their product. Big companies like Philip Morris who sell Marlboro, Basic, Virginia Slim and many other types of tobacco target young adults. Gene Emery quoted "the amount spent on tobacco advertising is targeting youngsters". Some points Gene Emery presents are quiet different than what I believe.
From working at my previous store that I owned in Sacramento, during these eight years, I didn't recognize some of the points Gene Emery brings out. Gene Emery suggests that "they found the amount spent to advertise three brands
Some adults who smoke, do not realize that their children are getting affected by them. Gene Emery believes that the advertising is to blame. I am agreeing with him, but we should not also forget the family actions in front of their children. In order to prevent our children to smoke, we should start at home. The parents have a great responsibility to act right in front of their kids like put out the cigarette they see their child coming through the door or to try to even stop smoking. I was raised with a family that does not smoke. We are eight girls and one boy and still none of us smoke till now because my family knew how to act and set the perfect role model for us. I am trying to do the same thing for my two boys. I tell them that "smoking is awful and it makes you sick and die" and whenever they see somebody smoking they say that "this person is stupid because he is hurting himself". The laws in this country protects our children; in order for oneself to buy any tobacco, they have to be 18 years of age or older. There is also an agreement to stop promoting cigarettes to children. This agreement was passed in 1998. Attached to this paper is the lawsuit to control tobacco companies. Also, attached to this paper is an article that differs the US laws with other country like Australia and Britain. In my country, the government supports tobacco companies. Ad's are placed everywhere about tobacco's,
Our Group companies support and run programmes worldwide tackling underage smoking, and we are committed to pooling our resources and experience globally with others in the tobacco industry--and with governments and NGOs--to help prevent youth smoking. Along with the other two largest international tobacco groups--Philip Morris International and Japan Tobacco International--our Group companies have funded and supported more than 130 Youth Smoking Prevention (YSP) programmes in more than 70 countries. ...We fully support laws and regulations on a minimum age for buying tobacco products, and penalties for retailers who break the law. Our company policy worldwide is not to market to anyone under 18 years old, or more if the law in a particular country sets the age higher."--BAT website November