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With the recent advancements in technology, consumers are watching more television than ever before. With technology advancements on the rise, different producers of TV shows are trying to capture the attention of everyday consumers. The development of cable television and premium channels such as HBO and Showtime have increased consumer taste by supplying them with shows that they create. For example, the show Game of Thrones is only aired on HBO which prompts Game of Throne fans to purchase the monthly subscription to HBO. The market size for the TV industry is immensely large considering that everyone owns a TV, with HBO having 114M subscribers. The success of HBO can be largely due to the success of Game of Thrones because of the sheer quality of the show. The possibility of expansion for HBO and other cable companies is relatively high due to the fact that if companies create a show that connects with its audience it will be successful. The show Game of Thrones is very successful because it films in various locations around the world (New Zealand, Ireland, Morocco, etc.) while shows like The Market Analysis

With the recent advancements in technology, consumers are watching more television than ever before. With technology advancements on the rise, different producers of TV shows are trying to capture the attention of everyday consumers. The development of cable television and premium channels such as HBO and Showtime have increased consumer taste by supplying them with shows that they create. For example, the show Game of Thrones is only aired on HBO which prompts Game of Throne fans to purchase the monthly subscription to HBO. The market size for the TV industry is immensely large considering that everyone owns a TV, with HBO having 114M subscribers. The success of HBO can be largely due to the success of Game of Thrones because of the sheer quality of the show. The possibility of expansion for HBO and other cable companies is relatively high due to the