Time Warner Case Analysis

Topics: Time Warner, Warner Bros., New Line Cinema Pages: 44 (12441 words) Published: October 19, 2010
     

    

Time Warner  
Strategic Plan Report 
Team #2:  Arthur Anderson, Johanna Delicana, Sianna Koleva,   Brian Schneck,  Blondell McCoy‐Cox  

 

 

March 15, 2007

   

Table of Contents 
Context .......................................................................................................................................................... 3  Introduction ............................................................................................................................................... 3  Company History ...................................................................................................................................... 3  Divisions ................................................................................................................................................... 4  AOL ...................................................................................................................................................... 4  Time Warner Cable ............................................................................................................................... 5  Warner Brothers .................................................................................................................................... 6  New Line Cinema ................................................................................................................................. 7  Turner Broadcasting System ................................................................................................................. 7  Home Box Office (HBO) ...................................................................................................................... 8  Time Inc. ............................................................................................................................................... 9  Industry ..................................................................................................................................................... 9  The Economy ........................................................................................................................................... 11  SLEPT Analysis (Social, Legal, Economic, Political, Technological factors) ........................................... 11  Mission Statement and Stakeholders ......................................................................................................... 17  Mission .................................................................................................................................................... 17  Stakeholders ........................................................................................................................................... 17  Core Values ................................................................................................................................................. 18  Objectives: Quantitative and Qualitative .................................................................................................... 19  Analysis and Quantitative Forecast of Industry and Company ................................................................... 20  . Adaptability, 3 Questions  ........................................................................................................................... 21  Effectiveness – Drucker’s Eight ................................................................................................................. 22  Efficiency .................................................................................................................................................... 25  SWOT Analysis .......................................................................................................................................... 27     

Porter’s...


Bibliography: “AOL Financial Chief Swad to Depart.”The Wall Street Journal. 20 February 2007. B.9. ProQuest. Drexel University Hagerty Library. 26 February 2007. “Time Warner.” Wikipedia, the free encyclopedia. 9 March 2007. Wikimedia Foundation. 12 February 2007- 10 March 2007. . “Video on Demand.” Wikipedia, the free encyclopedia. 9 March 2007. Wikimedia Foundation. 26 February 2007. . Bartiromo, Maria. “Microsoft/Time Warner Deal Analysis.” Technology Wire. 7 Nov 2005. n/a. ProQuest. Drexel University Hagerty Library. 26 February, 2007. CNNMoney.com. 2007. 25 February. . Hoover’s. 26 February 2007. . Seelye, Katharine and Richard Siklos. “As Time Inc. Cuts Jobs, One Writer on Britney May Have to Do.” The New York Times. 15 Jan 2007. C.1.ProQuest. Drexel University Hagerty Library. 26 February 2007. Sikols, Richard. “Cable Helps Time Warner Endure AOL.” The New York Times. 4 May, 2006. C1. ProQuest. Drexel University Hagerty Library. 26 February 2007. Taylor, Paul and Aline Van Duyn. “Icahn calls on Motorola after Time Warner…” 16 February 2007. 24. ProQuest. Drexel University Hagerty Library. 26 February 2007.
   
Time Warner Cable. 2007. 25 February 2007. . Time Warner Corporate Website. 15 February-12 March. . U.S. Securities and Exchange Commission. 17 February 2007. . Yahoo! Finance. 20 February 2007. .
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