Preview

Tim Hortons Case Summary

Satisfactory Essays
Open Document
Open Document
160 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Tim Hortons Case Summary
Tim Hortons in a highly competitive market continues to focus on menu innovation, and new products to compete and increasing their market share. In 2014 Tim Hortons took 24 items of their menu such as Mixed berry smoothie, Blueberry Danish, Chocolate Danish, Double berry muffin (CTVNews, 2014), and introduced a number of new hot menu items like steak & cheese Panini, Tim’s crispy chicken sandwich and specialty drinks like latte, Greek yogurt parfait with mixed berries and almond granola, fruit smoothies, frozen green tea and dark roast coffee to capture ever-changing consumer tastes and preferences. Tim Horton has been partnering with other brands such as Oreo, and Nutella to make new bake, pastry, and cold specialty beverage in order to differentiate
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Controller Of Thomas Foods Case Summary
    • 593 Words
    • 3 Pages

    Controller Of Thomas Foods Case Summary

    This week, I will discuss my findings from the authoritative sources that relate to the case and then apply those concepts and explain how they relate to the case directly. Since the Controller of Thomas Foods is inexperienced with regards to accounting for hedging strategies, I have been asked to provide examples of different hedging strategies and explain how each example is implemented as well as how it is accounted for.…

    • 593 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Satisfactory Essays

    Transaction Cost Economics: Tim Hortons
    • 215 Words
    • 1 Page

    Transaction Cost Economics: Tim Hortons

    Transaction cost economics applies to Tim Hortons in a very simple way. ‘Transaction cost economics is mainly concerned with the governance of contractual relations.’ (Douma 195) This is due to having their own coffee roasting facilities, they also have their own facility to pre-bake and packaging facilities. Thereby they can avoid suppliers acting bounded rationally or opportunistic. This minimises the interaction to external suppliers and thus minimises dependability, and avoids possible hold-ups. The transaction cost within the firm solely lies in contact, contract and control of the franchise owners.Similar to most other firm, Tim Hortons is not fully vertically integrated, which means they still have contact, contracts,…

    • 215 Words
    • 1 Page
    Satisfactory Essays
    Read More
  • Satisfactory Essays

    Taco Bell Case Summary
    • 304 Words
    • 2 Pages

    Taco Bell Case Summary

    January 25, 2011 goes down in Taco Bell history as the day the beef lawsuit came to life. Taco Bell had been accused of giving their customers a beef product that contained very little beef but a lot of filler.…

    • 304 Words
    • 2 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    Merger Case Study Of Tim Hortons
    • 1728 Words
    • 7 Pages

    Merger Case Study Of Tim Hortons

    Ah, A Tim Horton’s double-double. This north of the border slang refers to a steamy coffee with double cream, double sugar, and to top it off, a beautifully glazed maple donut. This is a staple snack of the gray, cold, Canadian morning. What could make it better, you ask? A multi-billion dollar Canadian-American merger of course! This is huge news, as it has enormous implications for both entities, as well as the mega-company that they will become. According to Forbes, Tim Hortons has 4,546 restaurants across Canada and the U.S., and has had a 9% increase in revenues from Q2 2013 to Q2 2014. However, Burger King hasn’t been as lucky. They suffered a 6% reduction in revenue during the same year-long span, and a stock price of $26 before the…

    • 1728 Words
    • 7 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    Tim Hortons Case
    • 833 Words
    • 4 Pages

    Tim Hortons Case

    Transferable Tim Hortons is constantly updating products and adding new ones. They have new donuts, new healthy items and constantly new soup flavors. They create new seasonal products and even had some commemorating the Olympics. It is clear that they can add new products and it is obvious that there is a wide range of products at their disposal to add. One of Tim Hortons goals for the near future is to move into emerging markets such as India and China. They are in the process of updating their menu to be compatible with those areas of the world. Adaptable It is clear that Tim Hortons logo can be adaptable. They have changed their logo many times over the years. The element that stays the same is the cursive writing and they change details around that to match the times. They have moved now to a more simple logo in one oval with “Always Fresh” on the top and “Coffee and Baked Goods” on the bottom with the same cursive in the middle from the past where they had the Tim Hortons cursive on top and in a separate oval “Always Fresh.” In the USA they have sleeves on their cups to protect from the hot of the coffee and in Canada they double cup. This shows adaptability to environment and updatability. Protectible Tim Hortons has registered their trademark in all markets that they operate. This means it is legally protected. Due to their size and retained knowledge, others do not easily…

    • 833 Words
    • 4 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    Tim Hortons Case
    • 1286 Words
    • 6 Pages

    Tim Hortons Case

    Tim Hortons is currently the largest fast food restaurant chain in Canada that provides a variety of products that appeal to a broad range of consumer preferences at relatively low prices. It is the fourth largest publicly traded quick service restaurant chain in North America based on market capitalization.(pg3) The quick service restaurant industry is continuously growing and its competitive level has increased globally. Tim Hortons operates 4,546 franchised restaurants worldwide. It has been profitable over the past 5 fiscal years and has maintained a steady net profit margin. Tim Horton has been able to adapt to changing lifestyle trends by introducing new product innovations. The following report will demonstrate a detailed…

    • 1286 Words
    • 6 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    Tim Horton's Isp
    • 98563 Words
    • 395 Pages

    Tim Horton's Isp

    W We are one of North America’s largest quick service restaurant chains, with 4 4,264 systemwide restaurants as at year-end 2012. Tim Hortons is one of the l largest publicly-traded restaurant chains in North America based on market c capitalization, and the largest in Canada by a wide measure. In Canada, we c command approximately 42% share of the quick service restaurant traffic. M f t i it More th 60% of our guests visit us 3 times or more every two weeks. We enjoy iconic brand status in Canada and than a strong, emerging presence in select regional markets in the U.S. We are also beginning to seed international growth, and we had opened 24 restaurants in the Gulf Cooperation Council by the end of 2012.…

    • 98563 Words
    • 395 Pages
    Powerful Essays
    Read More
  • Good Essays

    Research Paper On Tim Hortons
    • 295 Words
    • 2 Pages

    Research Paper On Tim Hortons

    Where else to begin? Toronto has some of the best restaurants in the world, and its multiculturalism lends itself to a wide variety of cuisines. If you're as committed to carbs as I am, you have to check out Terroni. This Italian restaurant has locations across the city, so you'll be able to access one wherever you're staying, but my personal favourite is the Adelaide site. It’s housed inside of an old court house and jail, and you can even see some of the cells in the washrooms downstairs! This restaurant may have a few quirks (like their refusal to make changes to the menu or serve pre-cut pizza), but the delicious food is definitely worth the slight annoyance. If you prefer pasta, I recommend the Spaghetti al Limone, a tangy lemon dish which is light but still slightly creamy and definitely filling enough for a full meal!…

    • 295 Words
    • 2 Pages
    Good Essays
    Read More
  • Better Essays

    Target vs Wal Mart
    • 1640 Words
    • 7 Pages

    Target vs Wal Mart

    In this new change for Target, they have also made a big decision in deciding to go with Starbucks as their coffee provider inside their stores. This is big news to Canadian consumers whose local coffee shop is Tim Horton’s, because Target was considering Horton’s in their new shops [ (Target to Partner with Starbucks in Canada, 2012) ]. Target is continually growing in the United States and now internationally in Canada, and this corporate giant has the potential to continue its economic growth for years to come.…

    • 1640 Words
    • 7 Pages
    Better Essays
    Read More
  • Satisfactory Essays

    Tim Hortons Restaurant Owner Analysis
    • 449 Words
    • 2 Pages

    Tim Hortons Restaurant Owner Analysis

    If I were a Tim Hortons Restaurant Owner I would find the best ways possible to make sure my team is committed and engaged. Getting to know my team members is one way I would start. To find out the learning style and how my teams works best, I would create a survey that would be distributed to each team member to complete. The survey would consist of questions like, “What encourages you to work harder?” or “What can be done to help you feel more motivated to achieve goals?” By getting to know how each of my team member’s work I would be able to relate to and work on ways to help make their time working at Tim Hortons exciting while getting their job done. This survey would be a helpful way for me to quickly find out how my team works best.…

    • 449 Words
    • 2 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    Tim Hortons' Organizatinal Structure
    • 2865 Words
    • 12 Pages

    Tim Hortons' Organizatinal Structure

    Tim Horton was a Canadian hockey player who opened his own doughnut shop in Hamilton, Ontario in 1964. The initial menu included a few specialties dishes from his culinary ideas and over the years Tim Horton’s menu has grown immensely. In 1967, Ron Joyce became full partners with Tim Horton; when Tim Horton died Ron took over all of the existing Tim Horton’s restaurants found across Canada. When first opened, Tim Horton’s chain offered only two products- coffee and doughnuts but as time passed and costumer’s tastes became more demanding more products and beverages, such as cappuccinos, muffins, soups, chili, etc. were introduced to the menu.…

    • 2865 Words
    • 12 Pages
    Powerful Essays
    Read More
  • Good Essays

    Tim Hortons Social Responsibility
    • 986 Words
    • 4 Pages

    Tim Hortons Social Responsibility

    "We are setting out to be bold, different and daring. We envision a Tim Hortons that is one of the industry's most consumer-centric brands, leveraging technology to build our understanding of emerging consumer insights and to connect with them in new and innovative ways. We are focusing on flawless execution and creating the ultimate guest experience. We are asserting our coffee and food leadership, simplifying our operations and pursuing differentiated innovation. Our team is aligned, focused and committed to strong execution and market leadership," said Marc Caira, president and CEO. Tim Hortons plans on continuing their success in Canada and the U.S. Their goal is to continue to serve their employee, customers, environment, and communities. The menu will continue to add new items based in the location of the restaurant and tastes of the targeted customers. With technology on the rise, Tim Hortons plans to take advantage of the use of technology, by offering new ways for customers to get the latest Tim Hortons news, as well as being able to pay on their smart phones. The Company has set a goal of opening 215-255 restaurants in Canada and 46-60 restaurants in the U.S. With the opening of the new stores, they would like to see a sales increase of 1-4% in Canada and the U.S. Their long-term goal is to open 800 restaurants in North America between 2014 and…

    • 986 Words
    • 4 Pages
    Good Essays
    Read More
  • Good Essays

    Whistler Corp Case Analysis
    • 1008 Words
    • 29 Pages

    Whistler Corp Case Analysis

    Charles Scott should take a few actions to overcome current weaknesses of Whistler Corporation and to make Whistler more competitive in the long term. The company was successful in its business until 1985 because the radar detector market was not in so intensive price competition. However, after 1985 the price competition became severe and Whistler Corporation could not catch up with this change. As a result, it decreased its market share from 21% to 12%. Considering these situations, there are three practical options as listed below. 1. Move all manufacturing plants to off-shore.…

    • 1008 Words
    • 29 Pages
    Good Essays
    Read More
  • Good Essays

    Kingfisher Beer Company Case Analysis
    • 492 Words
    • 2 Pages

    Kingfisher Beer Company Case Analysis

    Kingfisher Beer Company (KBC) has enjoyed being in top position in premium beer segment for the past fifty years and is now facing a potentially identity–changing challenge: the traditional premium beer market has been declining due to changes in consumer preferences at a compound annual rate of 4% and KBC for the first time is experiencing a decline in revenue, whilst a change in leadership infuses new energy to bring a change in their product line. Jake Hope, son of the retired president and owner of KBC faces the challenge of whether to introduce a ‘light’ beer in a growing beer segment, as maintaining status-quo would no more be an option to sustain their existing position in marketplace in the next few years (see Exhibit 2). I recommend that Jake would go for the light beer product venture. The recommendation is based on a complex assessment of the company’s financial viability and of more qualitative reflections. Even if for the year 2007 (the case is restrictive for only a 2-year horizon quantitative analysis) projected Operating Margin does not reach levels KBC had enjoyed in prior years, it is positive and growing substantially. Growth from $599,734 to $2,205,235 ($1,605,601 in absolute growth) from 2006 to 2007 with introduction of Light Beer versus of decline from $4,015,024 to $3,414,586 ($600,438 in absolute decline). If KBC will manage to reduce its lost sales of famous Lager (due to market conditions in the premium beer market) from 20% to slightly lower levels then the company could break-even in 2 years (Exhibit 1).…

    • 492 Words
    • 2 Pages
    Good Essays
    Read More
  • Powerful Essays

    Krispy Kreme Case Analysis
    • 2540 Words
    • 11 Pages

    Krispy Kreme Case Analysis

    Political and legal considerations were given first priority in this analysis with primary emphasis given to whether a country 's legal or political system prohibits or impedes foreign investment. If a country 's political or legal system discouraged or prevented foreign investment, that country was disqualified from further consideration. Factors considered when assessing the political and legal environment:…

    • 2540 Words
    • 11 Pages
    Powerful Essays
    Read More

Related Topics