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Three Broad Varieties Of Conformity

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Three Broad Varieties Of Conformity
Outcasts and rejects are the individuals who are unwilling to conform to others views and ways in life. Conformity is the way an individual change’s their behaviour or belief toward a social norm or group standard because of a group’s influence. In 1958, Harvard psychologist Herbert Kelman identified three broad varieties of social influence. The three types of conformity include Compliance, Internalisation, and Identification. The First one compliance is when people hope to receive favourable reactions and to gain specific rewards if they conform to their ideas, in the end, they just want group acceptance and they conform to the majority even if they do not agree with them. Secondly, Internalisation is involved with people genuinely agree

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