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THE ROLE OF RESORT IN PROMOTING TRADITIONAL MALAY ARCHITECTURE AND HERITAGE AWARENESS AMONG TOURIST IN MALAYSIA
Siti Rohamini YUSOFF PhD Candidate
Universiti Teknologi MARA, MALAYSIA minnyusoff@gmail.com

Assoc. Prof. Dr. Mohd Sabrizaa ABD RASHID,
Head of KUTAI (Knowledge of Understanding Tropical Architecture and Interior)
Universiti Teknologi MARA, Malaysia Perak MALAYSIA mohds637@perak.uitm.edu.my

Ruzana ABD KADIR
MSc Candidate Universiti Teknologi MARA, Malaysia Perak MALAYSIA ruzan322@perak.uitm.edu.my

ABSTRACT
Resort is a place where people often go for rest or having recreational activities as on holiday from inbound or outbound of the country. Current trend on holiday destination indicates that resort with traditional, heritage and ethnic elements in its design, is the most popular type of resort design throughout the world. Malaysia with its Truly Asia slogan in its tourism campaign is promoting the uniqueness of local cultural and heritage. Malaysia has a various types of resort design or architectural languages that can be categorized into four style i.e. Colonialism, Modern International, Traditionalism/Vernacularism/Regionalism and eclectic. Aim of the paper is to study the decorative element of Traditional Malay Architecture used, to the resort design in promoting the Malay architecture and heritage to gaze the awareness of the tourist on the element heritage as well as the traditional/ vernacular / regional design of resort in Malaysia. Eight case studies from selected local resort in Peninsular Malaysia were chose as comparison. Finally, the authors reached the conclusion that resorts in Malaysia plays significant roles in promoting local architecture and heritage.

Keywords: Resort, Traditional Malay Architecture, Heritage.

Arte-Polis 3 International Conference on Creative Collaboration and the Making of Place

2

INTRODUCTION
Resort is a place where people often go for rest or having recreational activities as on



References: AHMAD SANUSI, H., Aymen, E., & Ku Azhar, K. H., (2010), Development of Successful Resort Design with Vernacular Style in Langkawi, Malaysia, Vol2, No.1, Canada: Journal of Asian Culture and History. AYMEN, E., AHMAD SANUSI, H. , & KU AZHAR, K. H. (2007), Resort Architecture in Langkawi Malaysia, Pulau Pinang: Universiti Sains Malaysia. ELLIOTT, J. & JOHNS, N. (1993), The Influence of International Tourism Trends on the Design of Leisure Resorts, I International Journal of Contemporary Hospitality Management, Vol. 5 No. 2: MCB University Press. HUFFDINE, M. (2000), Resort Design Planning, Architecture and Design, New York: Mc Graw Hill.T ICOMOS. (1999), Charter on the Built Vernacular, Mexico: 12th General Assembly. MARIAM, J. & ABD.RAHIM, A. (2009), Conservation of Traditional Elements in The Interior And Architectural Spaces in Hotels and Resorts, International Conference on Sustainable Tourism Management, Management of Sustainable Tourism in the Next Decade: Prospects and Challenges, 2729 March 2009 , School of Tourism Development, Thailand Maejo: University Chiang Mai, POWELL, R. (1988), The Tropical Asian house, Part 2, Pennsylvania: Periplus Editions, Pennsylvania State University. ROHAMINI, Y., SABRIZAA, A.R & SUFIAN, C.A. (2009), the Architectural Language of Resort Design: A Critical Overview of The Tourism Industry in Malaysia, Pulau Pinang: National Symposium On Tourism, Universiti Sains Malaysia. SABRIZAA, A.R., SUFIAN, C.A, ROHAMI NI, Y. (2008), The Aesthetic Of the Traditional Malay Architecture: An analysis of Genius Loci in Shaping the Development of Resort Design in Malaysia, Conference Paper, Manado: North Sulawesi, UNSRAT University. SEANGKLIENG, K. (2005), Design Guidelines for Modern Thai Architecture in Resort Contexts. Unpublished PhD Thesis, Thailand: Silpakorn University. TAN, B.H. (1995), Tropical Resorts, Singapore: Page One Publishing. WATERSON, R. (1998), The Architecture of South East Asia through Travelers’ Eyes, Oxford, Oxford University Press. ZEKIYE, A., DENIZ, A. & ONDE, E. (1990), Annals of Tourism Research, Vol. 17, pp. SO-31 1. The Role of Resort In Promoting Traditional Malay Architecture and Heritage Awareness Among Tourist in Malaysia. ROHAMINI.Y

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