The Study of Business Curriculum Design in Xian International Studies University
Zhang Qianying
Instructor Huang
Academic Writing
June 11, 2012
The Study of Business Curriculum Design in
Xian International Studies University I. Introduction A. Background of the Research
With the rapid development of global economy and the increasingly frequent exchange of trade, technology, and culture between China and the other countries, people around the world are facing a more competitive and challenging era. There has been an increasing demand for professionals who have a mastery of English and business knowledge. This has heightened the needs for Business English study in the institutions of higher education and other educational institutions. How to cultivate qualified business language talents is what we should keep studying, and the curriculums are the most important. As we know, curriculums are the basic part of the English teaching. Whether the Foreign language curriculums design are scientific or not relates directly to the quality of the foreign language teaching.
With the gradual perfection of China's socialist market economic system and the successful access to WTO, China has fully participated in the international competition, which has been presenting China with a new challenge in talents cultivation of vocational education, especially in the cultivation of business English talents. And in turn with the development of vocational education and increasing social demands for Business English talents in China, business English courses are offered in nearly most of the foreign language colleges as the focused discipline under English program and a great deal of efforts have been made to cultivate business English talents. Although in the past several decades the development of college English education has achieved a lot under the guidance of the previous national general curriculum development, a lot of problems still impose some threats on the business English education and accordingly business English curriculum under English
Instructor Huang
Academic Writing
June 11, 2012
The Study of Business Curriculum Design in
Xian International Studies University I. Introduction A. Background of the Research
With the rapid development of global economy and the increasingly frequent exchange of trade, technology, and culture between China and the other countries, people around the world are facing a more competitive and challenging era. There has been an increasing demand for professionals who have a mastery of English and business knowledge. This has heightened the needs for Business English study in the institutions of higher education and other educational institutions. How to cultivate qualified business language talents is what we should keep studying, and the curriculums are the most important. As we know, curriculums are the basic part of the English teaching. Whether the Foreign language curriculums design are scientific or not relates directly to the quality of the foreign language teaching.
With the gradual perfection of China's socialist market economic system and the successful access to WTO, China has fully participated in the international competition, which has been presenting China with a new challenge in talents cultivation of vocational education, especially in the cultivation of business English talents. And in turn with the development of vocational education and increasing social demands for Business English talents in China, business English courses are offered in nearly most of the foreign language colleges as the focused discipline under English program and a great deal of efforts have been made to cultivate business English talents. Although in the past several decades the development of college English education has achieved a lot under the guidance of the previous national general curriculum development, a lot of problems still impose some threats on the business English education and accordingly business English curriculum under English