The Music Industry
In this essay I will be discussing the four main areas of the music industry; I hope to gain knowledge about them and how they connect to one another so I can better myself overall as a musician. Record Labels:
Record Labels are brands that are responsible for marketing the music recordings and music videos of bands/artists; there are two types of record labels, major and independent. There are only 3 major record labels left which are Universal Music Group, Warner Music Group and Sony Music Group, a record label is classed major when it has more than 5% market share. Major Record Labels
There are many pros to signing to a major record label and the most obvious and perhaps most important one is that these big companies have a lot of money, this means they will be spending more money promoting your record, which means a higher chance of sales and popularity. Having more cash available also means they will invest a lot in touring, recording and music videos which will all benefit your career in a band or as a solo artist. Although the pros of signing a major record deal sounds incredibly rewarding, there is a few downsides which may cause a band/artist to be put off. Firstly, signing to a major record company won’t always last as long as the artist wants it to; if your major label is paying a lot of money to promote you they will not keep you signed if you are not selling records to return the output of money back into their pockets. A lot of the time they will sign a lot of acts just to see what ones are popular and will make money, resulting in the unpopular acts being dropped. Furthermore, things like artist unfriendly deals which leave the artist earning a lot less money than the label and not having full creative control of material are all disadvantages which could leave an artist or band seeking a better deal from in an independent label. 1 Independent Record Labels
An independent record label is a label not associated with the big three major labels, a lot of artists start their career on independent labels. One pro of an independent label is that they love your music; this means they will be working harder with you, this also means you will have close working relationships with the label due to smaller staff and a smaller roster which means you can contact your label easier and ask them questions. Also independent labels have artist friendly deals, you will have more creative control and independent labels are unlikely to contract you to multi album deals. Independent labels also have a few cons and the main one being money, which was the main pro of a major label. With less money available this will mean you won’t have large recording budgets, huge promotion deals and things like tour support, you will have to support yourself financially which is why a lot of artists would prefer a major record deal. Along with a shortage of money, other cons of indie labels include size which means less purchasing power and also disorganisation. 2 Overall I believe the best type of record label depends on preference, if an artist is seeking fame and fortune a major label deal would be best for them as more money would be available to them and they would be promoted and better known. If an artist felt strongly about the music they wrote and wanted to have full creative control an independent label would be best for them. How do I get signed?
If you want to get signed to a record label you can start by sending in your demo to the A&R department and then things can advance from there if they like what they hear. Record labels have separate department that help find and sign artists which is A&R, they help find artists by listening to demos, going to gigs and watching recordings of bands to find talent, they would contact the artist and tell them how they would develop them as an artist. Furthermore, they find the right songs for the artist, make sure they work with the right producer and find the right...
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