I chose the success business story of Facebook. I think the CEO of Facebook Mark Zuckerberg is the good example of using intuition in business world. Young students Mark Zuckerburg, Eduardo Saverin, Dustin Moskovitz and Chris Hughes founded the company in 2004. Everything started with a little project/program in university community that allowed for students to select the best looking people from a assortment of photos and that was named as Facemash. However that was cancelled due to damage of universities server. This project came with the intuition that it could work not only in the university community, but also in the bigger society and that’s how was created the nowadays Facebook. He was the decision maker, he was fast and focused on strategy, and he did not give up. And the choice was 100 percent correct.
Intuition in the decision-making Mark Zuckerburg used, as the tool about which he clearly believed and knew. What he was going to do and what is the aim of his business and did everything right on the right moment. He did not care that some evidences seemed conflicting however he was still keeping his intuition. His strong inner voice was saying it is