The Morality of Advertisments
TITLE PAGE
ISSUES OF MORALITY IN ADVERTISMENTS
This report is basically about the issues of morality in advertisements; more specifically in sales and marketing. It states the effects advertising executes on its potential customers and also how it affects the businesses that are advertising.
NIGEL. PAITO
Business year 1 – Accounting & Computing
Mrs. JUDY ELISHA
HE 116.1 Academic English
Thursday 4th April 2013
Assessment Two – Report Writing
Tutorial Group: School of Business
CONTENTS
Title Page...................................................................................... [1] Contents........................................................................................ [2] Introduction................................................................................. [3] Literature Review........................................................................ [4] Body.............................................................................................. [5] 5.1. Methodology.......................................................... [5] 5.1.1 Survey Method........................................ [5] 5.1.2 Data Collection........................................ [5] 5.1.3 Participants.............................................. [5] 5.1.4 Secondary Sources.................................. [6] 5.2 Data Analysis.......................................................... [6] 5.2.1 Part A: Demographic Information........ [6] 5.2.2 Part B: Survey Questions....................... [7] 5.2.2 Part B: Survey Questions: Question
ISSUES OF MORALITY IN ADVERTISMENTS
This report is basically about the issues of morality in advertisements; more specifically in sales and marketing. It states the effects advertising executes on its potential customers and also how it affects the businesses that are advertising.
NIGEL. PAITO
Business year 1 – Accounting & Computing
Mrs. JUDY ELISHA
HE 116.1 Academic English
Thursday 4th April 2013
Assessment Two – Report Writing
Tutorial Group: School of Business
CONTENTS
Title Page...................................................................................... [1] Contents........................................................................................ [2] Introduction................................................................................. [3] Literature Review........................................................................ [4] Body.............................................................................................. [5] 5.1. Methodology.......................................................... [5] 5.1.1 Survey Method........................................ [5] 5.1.2 Data Collection........................................ [5] 5.1.3 Participants.............................................. [5] 5.1.4 Secondary Sources.................................. [6] 5.2 Data Analysis.......................................................... [6] 5.2.1 Part A: Demographic Information........ [6] 5.2.2 Part B: Survey Questions....................... [7] 5.2.2 Part B: Survey Questions: Question
References: LITERATURE REVIEW “The purpose of advertising is to encourage people to buy something” (Garofalo, 1998)