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The Management of Organizational Culture

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The Management of Organizational Culture
THE MANAGEMENT OF ORGANISATIONAL CULTURE
Lesley Willcoxson & Bruce Millett ABSTRACT Culture is a term that is used regularly in workplace discussions. It is taken for granted that we understand what it means. The purpose of this paper is to identify and discuss some of the significant issues relating to the management of an organisation’s culture. As organisational cultures are born within the context of broader cultural contexts such as national or ethic groupings, the paper will commence by defining ‘culture’ in the wider social context. This definition will subsequently form the basis for discussion of definitions of organisational culture and the paradigms and perspectives that underpin these. The paper will then discuss the issue of whether there is one dominant culture that typifies an organisation, or whether an organisation is really a collection or sub-set of loosely bound group identities. Finally, the paper identifies some implications for the management of culture management and change. KEYWORDS Organisational culture, management, organisational change INTRODUCTION Culture is a term that is used regularly in workplace discussions. It is taken for granted that we understand what it means. In their noted publication In Search of Excellence, Peters and Waterman (1982) drew a lot of attention to the importance of culture to achieving high levels of organisational effectiveness. This spawned many subsequent publications on how to manage organisational culture (eg. Deal & Kennedy 1982; Ott 1989; Bate 1994). If organisational culture is to be managed it helps first to be able to define it, for definitions of culture influence approaches to managing culture. Defining organisational culture is, however, not an easy task, for while there is general agreement about the components of culture as a broad construct, there is considerable disagreement about:
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what constitutes organisational culture, whether the culture of a given organisation can ever be



References: Allen, R. 1985, ‘Four Phases for Bringing About Cultural Change’, in Gaining Control of the Corporate Culture, eds R. Kilmann, M. Saxton, R. Serpa, Jossey-Bass, San Francisco. Bate, S. 1994, Strategies for Cultural Change, Butterworth Heinemann, Oxford. Benedict, R. 1934, Patterns of Culture, Houghton Mifflin, Boston Brown, A. 1995, Organisational Culture, Pitman Publishing, London. Collins, J. & Porras, J. 1994, Built to Last, Century, London. Davis, T. 1985, ‘Managing Culture at the Bottom’, in Gaining Control of the Corporate Culture, eds R. Kilmann, M. Saxton, R. Serpa, Jossey-Bass, San Francisco. Deal, T. E., & Kennedy, A. 1982 . Corporate Cultures: The Rites and Rituals of Corporate Life, Addison-Wesley, Reading, MA. Frost, P., Moore, L., Reis Louis, M., Lundberg, C., & Martin, J. (eds) 1991, Reframing Organizational Culture, Sage, Newbury Park. Gordon, G. 1991, ‘Industry Determinants of Organizational Culture’, Academy of Management Review, vol 16, no. 2. pp. 396-415. Hampden-Turner, C. 1990, Creating Corporate Culture, Addison-Wesley, Massachusetts. Handy, C. 1993, Understanding Organizations, Penguin, London. Hofstede, G., Neuijen, B., Dval Ohayv, D. & Sanders, G. 1990, ‘Measuring Organizational Cultures: A Qualitative and Quantitative Study Across Twenty Cases’, Administrative Science Quarterly, vol. 35, pp 286-316. Hofstede, G. 1991, Cultures and Organizations, McGraw-Hill, London. 98 The Management of Organisational Culture Willcoxson & Millett R. Kilmann, M. Saxton & R. Serpa, 1986, ‘Issues in Understanding and Changing Culture’, California Management Review, vol. 28, no. 2, pp. 87-94. Kluckhohn, C. & Strodtbeck, F. 1961, Variations in Value Orientations, Row Publishing, Illinois. Linstead, S. & Grafton-Small, R. 1992, ‘On Reading Organizational Culture’, Organization Studies, vol. 13, no. 3, pp 331-55. Ogbonna, E. & Wilkinson, B. 1990, ‘Corporate Strategy and Corporate Culture: The View from the Checkout’, Personnel Review, vol 19, no. 4., pp. 9-15. Ott, J. S. 1989, The Organizational Culture Perspective, Brooks/Cole Publishing Company, California. Peters, T. & Waterman, R. 1982, In Search of Excellence, Harper & Row, Sydney. Schneider, B. & Rentsch, J. 1988, ‘Managing Climates and Cultures: A Futures Perspective’, in Futures of Organizations, ed. J. Hage, Lexington Books, Massachusetts. Smircich L. 1983, ‘Concepts of Culture and Organisational Analysis’ Administrative Science Quarterly, 28, 3, pp. 339-358. Trice, H. & Beyer, J. 1993, The Cultures of Work Organizations, Prentice Hall, New Jersey. Trice, H. & Beyer, J. 1985, ‘Using Six Organizational Rites to Change Culture’, in Gaining Control of the Corporate Culture, eds R. Kilmann, M. Saxton, R. Serpa, Jossey-Bass, San Francisco. Trompenaars, F. 1993, Riding the Waves of Culture, Nicholas Brealey Publishing, London. Weick, K. 1991, ‘The Vulnerable System: an Analysis of the Tenerife Air Disaster’, in Reframing Organizational Culture, eds P. Frost, L. Moore, M. Reis Louis, C. Lundberg & J. Martin, Sage, Newbury Park. 99

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