The mahindra thing
INTERNSHIP REPORT
ON
ACCESSORIES BENCHMARKING
MAHINDRA GENUINE ACCESSORIES
Vs
OTHER ORIGINAL EQUIPMENT MANUFACTURERS AND THE AFTERMARKET
SUBMITTED IN
THE PARTIAL FULFILLMENT OF THE DEGREE REQUIRED TOWARDS
PGDM
UNDER GUIDANCE OF: MR. MOHAN KOLHATKAR
BALAJI INSTITUTE OF M0DERN MANAGEMENT
Submitted by:
Mohammad Anas Izhar
Table
DECLARATION
I MOHAMMAD ANAS IZHAR student of PGDM MARKETING, hereby declare that the report entitled “ACCESSORIES BENCHMARKING: MAHINDRA GENUINE ACCESSORIES Vs OTHER ORIGINAL EQUIPMENT MANUFACTURERS AND THE AFTERMARKET” is a result of authentic work carried out by me during the period from 1st June,2012 to 31st July, 2012.
My report is submitted as a part of my study curriculum and as a partial fulfillment of the course of PGDM.
PLACE: Mumbai Signature
DATE: 30th July, 2012 MOHAMMAD ANAS IZHAR
ACKNOWLEDGEMENT
During the completion of this project, I was supported by many people, whose names if not mentioned would be inconsiderate on part. First of all, heartiest thanks to MAHINDRA GROUP for giving me an opportunity to carry on my project in Mumbai.
I express my deep sense of gratitude and thanks to my Honorable Executive Director Prof. Col. A. Balasubramanian, Sri Balaji Society & Director Dr. Milind M. Oka, BIMM, for accepting me as their scholar. I also thank to my professors who made me learn and understand the depth of the subjects of management.
I would like to extend my sincere gratitude and appreciation to the industry guide Mr. Mohan Kolhatkar Sir who initiated and supported me into the study of the project. His ideas and suggestions helped me a lot without which this project would not have taken the form as its now. It was a great experience working under him.
I would also not fail to thank Dhaval Sir and Jude Sir for their valuable guidance throughout my project. Lastly, thanks to all my friends for their valuable support.
Thanking you all
SCOPE
ON
ACCESSORIES BENCHMARKING
MAHINDRA GENUINE ACCESSORIES
Vs
OTHER ORIGINAL EQUIPMENT MANUFACTURERS AND THE AFTERMARKET
SUBMITTED IN
THE PARTIAL FULFILLMENT OF THE DEGREE REQUIRED TOWARDS
PGDM
UNDER GUIDANCE OF: MR. MOHAN KOLHATKAR
BALAJI INSTITUTE OF M0DERN MANAGEMENT
Submitted by:
Mohammad Anas Izhar
Table
DECLARATION
I MOHAMMAD ANAS IZHAR student of PGDM MARKETING, hereby declare that the report entitled “ACCESSORIES BENCHMARKING: MAHINDRA GENUINE ACCESSORIES Vs OTHER ORIGINAL EQUIPMENT MANUFACTURERS AND THE AFTERMARKET” is a result of authentic work carried out by me during the period from 1st June,2012 to 31st July, 2012.
My report is submitted as a part of my study curriculum and as a partial fulfillment of the course of PGDM.
PLACE: Mumbai Signature
DATE: 30th July, 2012 MOHAMMAD ANAS IZHAR
ACKNOWLEDGEMENT
During the completion of this project, I was supported by many people, whose names if not mentioned would be inconsiderate on part. First of all, heartiest thanks to MAHINDRA GROUP for giving me an opportunity to carry on my project in Mumbai.
I express my deep sense of gratitude and thanks to my Honorable Executive Director Prof. Col. A. Balasubramanian, Sri Balaji Society & Director Dr. Milind M. Oka, BIMM, for accepting me as their scholar. I also thank to my professors who made me learn and understand the depth of the subjects of management.
I would like to extend my sincere gratitude and appreciation to the industry guide Mr. Mohan Kolhatkar Sir who initiated and supported me into the study of the project. His ideas and suggestions helped me a lot without which this project would not have taken the form as its now. It was a great experience working under him.
I would also not fail to thank Dhaval Sir and Jude Sir for their valuable guidance throughout my project. Lastly, thanks to all my friends for their valuable support.
Thanking you all
SCOPE
Bibliography: www.autocar.com www.cardekho.com www.wikipedia.com www.topgear.com www.mahindra.com www.mahindraautoworld.com