The Internal and External Environmental Influences and the Increasing Importance of Ecological Factors Evaluation of Toyota Company.

TABLE OF CONTENTS

Page

1.0 Introduction of Toyota --------------- 3 - 3

TASK 1

2.0 Internal Influences

2.1 Company Policies --------------- 4 - 4 2.2 Company Vision & Mission --------------- 4 - 4 2.3 Company Management Style --------------- 5 - 5 2.4 Strengths --------------- 5 - 5 2.5 Core Competencies --------------- 6 - 6

3.0 External Influences 3.1 Opportunities --------------- 6 - 6 3.2 Threats --------------- 6 - 7 3.3 PESTLE Analysis 3.3.1 Political & Legal Environment --------------- 7 - 7 3.3.2 Economic Environment --------------- 7 - 7 3.3.3 Social Environment --------------- 7 - 8 3.3.4 Ecological Environment --------------- 8 - 8 3.3.5 Technological Environment --------------- 8 - 8

TASK 2

4.0 The Influences of Increasing Importance of Ecological Factors 4.1 Policies and Decision Making --------------- 9 - 9

5.0 The Effectiveness of Toyota’s Response 5.1 CO2 Emission Reduction --------------- 9 - 11 5.2 Recycling --------------- 12 - 13 5.3 Concerning Substances Discharge Impact --------------- 13 - 14 5.4 Reducing Exhaust and VOC Emissions --------------- 14 - 14 5.5 Others --------------- 14 - 15

6.0 Areas for Improvement --------------- 15 - 15

7.0 Conclusion --------------- 15 - 15

Reference

TITLE: THE INTERNAL AND EXTERNAL ENVIRONMENTAL INFLUENCES AND THE INCREASING importance of ECOLOGICAL FACTORS EVALUATION OF TOYOTA COMPANY.

1.0 INTRODUCTION OF TOYOTA
Toyota was established in Japan in 1937; Kiichiro Toyoda was the founder of full name Toyota Motor Corporation; Toyota has grown to become one of the world’s best know automobile manufacturer. Toyota philosophy, as to be “a good corporate citizen”, is to realize stable, long-term growth through striving car making by harmony with people, society and global environment. (http://www.toyota.co.jp/en/index_company.html - 19th December 2007)

Toyota has grown to as a