The Importance of Motivation in Management

Topics: Motivation, Motivational theories, Maslow's hierarchy of needs Pages: 3 (770 words) Published: May 28, 2010
Motivation Theories and Management:
The Importance of Motivation in Management
Date: September 13th 2009
By: Brandy Jordan

Professor Frevert
Strayer University
Principles of Organizational Behavior – BUS 105 003016

Motivation is a massive component when it comes to management. It is the processes that account for an individual’s intensity, direction, and persistence of effort toward attaining a goal. There are numerous theories of motivation that are used in management. These theories are: Hierarchy of Needs Theory, Theory X and Theory Y, Two-Factor Theory, McClelland’s theory of Needs, Cognitive Evaluation Theory, Goal-Setting Theory, Self-Efficacy Theory, Reinforcement Theory, Equity Theory, and Expectancy Theory. In Organization Behavior motivation is one of the most researched topics. Motivation determines how a person performs on a job. A career without motivation has no goal, need for achievement, or reason to excel. This paper will match up specific groups with theories a manager may use. The groups that will be discussed are professional workers, contingent workers, low-skilled service workers, and people performing highly repetitive tasks. These theories and group match ups are the point of view of the author of this paper.

Professional workers are usually highly motivated to succeed. The theory that would be appropriate is McClelland’s Theory of Needs. This theory focuses on three needs which are need for achievement, need for power, and need for affiliation. This theory concerns the desire to excel and perform better than anyone before them. Professional workers will strive in situations that prepare them to succeed above the rest. This explains a professional workers motivation and what may be important to them. The need for achievement is the drive to excel. The need for power is the need to have control and change others behaviors due to your success. The need for affiliation is a desire to have friendly and close interpersonal...

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