the global strategic of McDonalds

18427703683000039921636848900 The Global Business Strategy of McDonald and how it reached All the Corners of The World at Lesser Cost This report presents how McDonald’s has achieved enormous success, its best practices in the global food industry, international growth trends and effect on its operating income and number of increasing restaurants across the globe from their expansion in foreign countries. GHAN SHYAM RATHI
10/23/2013
3235960192402100

The Global Business Strategy of McDonald and how it reached All the Corners of The World at Lesser Cost
Submitted to: Submitted by: GHAN SHYAM RATHI
Ashu Jain MBA-IB A1802012051
ACKNOWLEDGEMENT
I express my sincere gratitude to my faculty guide Mr. ASHU JAIN of AMITY INTERNATIONAL BUSINESS SCHOOL, for his able guidance, continuous support and cooperation throughout my project, without which the present work would not have been possible.
Also, I am thankful to my institute, for giving me an opportunity to broaden my knowledge on the global companies and their success strategies by providing me a research topic “The Global Business Strategy of McDonald and how it reached All the Corners of The World at Lesser Cost”. .

GHAN SHYAM RATHI
TABLE OF CONTENTS
S.NO CHAPTERS PAGE NO.
1. Abstract
4
2. Research Objectives
5
3. Research Methodology
5
4. Introduction
6
5. Review of Literature
7
6. Data Analysis and Interpretation 8
7. Conclusion
24
8. Bibliography 25
9.
Plagiarism Report

ABSTRACT
The McDonald’s Corporation is one of the most successful global restaurant chains around the world. They have used effective management and global expansion strategies to enter new markets and gain a share of the foreign fast food market. This report presents how McDonald’s has achieved this enormous success, its best practices in the global food industry, international growth trends and challenges, and effect on its operating income and