The Effect of Social Media on Society

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Impact of Social Media on Society

Introduction to social media

Social media refers to the means of interactions among people in which they create, share, exchange and comment contents among themselves in virtual communities and networks. Social media or "social networking" has almost become part of our daily lives and being tossed around over the past few years. It is like any other media such as newspaper, radio and television but it is far more than just about sharing information and ideas. Social networking tools like Twitter, Facebook, Flickr and Blogs have facilitated creation and exchange of ideas so quickly and widely than the conventional media. The power of define and control a brand is shifting from corporations and institutions to individuals and communities. It is no longer on the 5Cs (e.g. condominium, credit cards and car) that people once talked about. Today, it is about the brand new Cs: creativity, communication, connection, creation (of new ideas and products), community (of shared interests), collaboration and (changing the game of) competition.
Social media has devalued the traditional definition of "friend" where it means trust, support, compatible values, etc. Although we get to know more people, we are not able to build strong bond with all the people whom we met as our available time is limited. Hence, there is an upcoming social trend of people with wider social circles, but weaker ties (people we don't know very well but who provide us with useful information and ideas).

POSITIVE IMPACTS OF SOCIAL MEDIA On SOCIETY

Besides having opportunity to know a lot of people in a fast and easy way, social media also helped teenagers who have social or physical mobility restrictions to build and maintain relationships with their friends and families. So,children who go overseas to study can still stay in meaningful contact with their parents.
In 2008, President-elected Obama won the election through the effective use of social media to

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