The Audience Analysis

Topics: Morality, Communication, Sales Pages: 4 (1058 words) Published: December 7, 2012
Audience Analysis Paper
Com 285
April 5, 2010
Michael Medoro

Audience Analysis Paper

When you are addressing certain information it is imperative to be alert and conscious of your listeners. It is very important that you be able to provide the proper context, tone, and language suitable to the audience you are addressing. It is also significant to know your audience because it will eventually help you determine the issues you have to address. Communicating effectively is a major role when you are called to lecture a meeting that includes stakeholders, managers, salespeople, and customers in a quarterly meeting. The communication channels will have to be appropriate for your audience and in the meeting we have to consider the diversity of the group also. Communicating in this meeting you have to make sure that your message is effective and the group is well informed about the quarterly sales in the meeting.

In a presentation that includes a group of individuals you must consider the different characteristics of the audience. Your audience may consist of different people who may have different needs and expectations. It may be useful to consider the possible areas of diversity in an audience such as age, gender, ethnicity, race, cultural background, and education. You can also consider the Psychological profiles of your audience such as their beliefs, values may help improve your message, may be of significance as you shape your message. You might also think about other factors that could affect your presentation include the time, audience size, location and occasion of the talk.

In the meeting on quarterly sales it is best to communicate with different channels to get the attention of your audience. You are speaking with a diverse group of people with different morals and values so you have to be able to present the information effectively. Knowledge is power so you will have a good deal of practical wisdom when you approach this group in...

References: Skramsted, (1999,) How to Speak Effectively in Public. Retrieved April 2, 2010, from › ... › Career Advice › Public Speaking
Somchai, J. (2007, May 3). How to Effectively Speak In Public. Retrieved April 2, 2010, from
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