Thai Restaurant Market Research

[THAI RESTAURANT IN COIMBATORE??]
TO BE OR NOT TO BE??? – A MARKET RESEARCH INSIGHT
Aparna Vijayan -

09015

Ashutosh Kumar-

09023

Kshitij Bhowmik -

09055

Raghav Warrier-

09077

Shaswata Majumdar-09097
Smita Sachan-

09113

V.Srinivas-

09125
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It is our great pleasure to express our profound sense of gratitude to all those who helped us in making this project a wonderful and exhaustive. We extend our thanks to hotel Peking‟s owner, Dr. Sudha Krishnan and
Mr.Prahalad Kakkar for giving us the insight about Thai food. Also to each and every member of the focus group who gave their precious time and gave us valuable insights. To all those known and unknown people of
Coimbatore who filled our surveys. We express our gratitude to them for their amicable behavior towards us.
We thank the painters who stopped their working for us during the focus group session. We also extend our thanks to S.Veena who brought the topic of Thai food knowingly or unknowingly before Kakkar Sir.
And many other innumerable people who have helped to complete these project and without them these project could not have been completed.
We are thankful to all our friends who have guided us, supported us and helped us in completing our work on time. And finally not the least we thank Dr.Deepak.Gupta. sir for guiding us and encouraging us throughout our project and being the source of boundless inspiration.

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Contents
I.

MR PROPOSAL ................................................................................................................................................................. 7

II.

SECONDARY RESEARCH ................................................................................................................................................. 18

III.

QUALITATIVE RESEARCH