TCS

Topics: Marketing, Courier, FedEx Pages: 21 (3908 words) Published: July 21, 2015

TCS Express and Logistics

We move you

Mansoor Tariq

13E00099
EMBA
SECTION A

LAHORE SCHOOL OF ECNOMICS

TCS: Brand Profile

Tranzum, is a progressive master enterprise offering services in diversified industries including express, logistics, warehousing, distribution, mail order, travel & tours, visa drop box, management development, event management & publications. With its corporate office in the Middle East (Dubai), the Tranzum enterprise has established offices in various regions across the globe including South Asia, North America and Europe. Tranzum Group has emerged as a leading business enterprise - with a team of over 4000 employees and 300 offices worldwide. Today Tranzum continues to grow on its humble beginnings and enjoys great leverage on its worldwide infrastructure and operating strengths with the experience of over 2 decades in the industry. Tranzum Group comprises,

1. TCS EXPRESS & LOGISTICS:

Courier & Logistics Express
TCS provides express & logistics services to C2C, B2B & B2C. TCS operates with 157 modern fully equipped delivery trucks, 245 point of contacts, 2000 offsite locations nationwide, 4 existing warehouse, 200 light & heavy vehicles, over 1500 motorcycles & 6 dedicated aircrafts with Boeing 737 and 225 shipments processed per day.

Overland Express
Overland Express Cargo Delivery Services where bulk shipments are delivered door-to-door through one of the largest truck fleets in the organized sector in Pakistan.

Flying Warehouse
Offers complete warehousing & distributions solutions.

Sentiments Express
A unique gift delivery service that brings an exclusive selection of giftschosen from the best sources, gift wrapped in exquisite packaging & delivered with an exclusive greeting card having personal messages conveying heartfelt sentiments.

2. INTIANA:
Intiana is a full service travel agency providing travel & tour packages and ticketing services.  
3. VISTRONIX:
It’s a brand that provides visa drop box facilitation service in Pakistan, U.A.E & Canada. It helps visa aspirants through the entire process from providing relevant visa information to filling out visa forms & secures transport of passports to &from embassies.

4. OCTARA:
Octara is a business unit dedicated to provide services to the corporate, Government & NGO sectors through management development training, workshops, conferences & event management, publications and public relations and media management services in Pakistan, U.A.E & Canada.

Analysis

Now in its 4th decade of successful operations, the TCS brand has evolved into a symbol of trust and reliability. TCS provides domestic and international express services to consumers, corporate, SMEs and households alike with pickups and deliveries crossing over 125 million shipments annually. This it does, through a nationwide network of 157 offices, making TCS the biggest such network in Pakistan. TCS operates with around 8,000 professionals including self-employed Sales Solicitors, 24/7 state of the art call center, 722 plus conveniently located Express Centers, with a daily walk-in of 35,000 customers, dedicated chartered Boeing 737 aircraft, 2000+ on-line and off-line locations, 401 satellite tracked delivery vehicles and a proficient team of couriers dedicated to providing you the best of service and reliability in the industry. TCS Pakistan has also largely helped redefine the very path & direction for the entire industry to follow, by developingthe TRANZUM enterprise, offering services in diversified industries including express, logistics, warehousing, distribution, gift delivery services, mail order, travel & tours, visadrop box, management development, event management & publications. With its corporate office in the Middle East (Dubai), the Enterprise has established regional offices in across the globe including South Asia, North America, and Europe. With a view to enlarging its presence in the...


Bibliography: Boronico, J. S. (1997). Postal service pricing subject to reliability constraints on service quality. Pricing Strategy and Practice , 5 (2), pp. 80-93.
Kotler, P. (2008). Principles Of Marketing: A south Asian Perspective. New Delhi: Pearson Education.
Rauyruen, P., Kenneth, M. E., & Groth, M. (2009). B2B services: linking service loyalty and brand equity. Journal of Services Marketing , pp. 175-186.
TCS. (2012). Overland Express. Retrieved May 19, 2012, from TCS Pakistan: http://www.tcscouriers.com/pk/Services/ServicesDetail.aspx?ServiceId=19&CategoryId=4
Unmanned Aerial Vehicles in Logistics – A report by DHL
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