Preview

Target Market For Bamboo Village

Satisfactory Essays
Open Document
Open Document
416 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Target Market For Bamboo Village
Target Market for Bamboo Village, Hulu Langat.

Geographic
Bamboo village, Hulu Langat is a natural tourist places that can give the peace and culture environment which is located in the interior of Batu 11, Hulu Langat certainly gives one an interesting experience with the landscape concept of 'Japanese Garden' witnessed quiet and attractive atmosphere for anyone who visit there. Cultivated on a parcel of land inherited. region far from the atmosphere of the city that can give satisfaction to live in a quiet and comfortable atmosphere. especially for fans of the original nature.
Bamboo Village area there are many attractions such as hot springs, waterfalls and other recreation areas make bamboo as the main attraction for the construction of houses that can highlight aspects of the original and fine art that can attract local and foreign tourists who love nature. provide volunteer services to tourists who want to experience themselves manage and build your home or place of natural tourism at Bamboo Village.
Demographic
highlight the concept of the natural environment to attract local and foreign tourists. natural environment and unique place to attract film production to the shooting

Psychographic

Marketing Channel for Bamboo Village, Hulu Langat. facebook youtube mouth to mouth blog Geographic
Geographic segmentation involves segmenting the market based on location. Home addresses are one example, however depending on the scope of your business this could be by neighborhood, city, province/state, region, or even country if your business is international.
Geographic segmentation relies on the notion that groups of consumers in a particular geographic area may have specific product or service needs; for instance, a lawn care service may want to focus their marketing efforts in a particular village or subdivision that has a high percentage of seniors.
Demographic
Demographic segmentation is based on measurable statistics, such as gender, age, income,

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Unit 3 P1

    • 492 Words
    • 2 Pages

    Geographic segments – Information about the physical location of the customer, or other data source. Companies that sell products/services would like to know where their products are being purchased so that they can increase advertisement in that location.…

    • 492 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Mktg203

    • 2372 Words
    • 10 Pages

    Geographic segmentation identifies and divides the market into different geographical units to better satisfy the needs and consumption patterns attributable to consumers of the region. (Schiffman et al. 2007) This is particularly important for multi-national brands whose market reaches consumers both domestically and internationally.…

    • 2372 Words
    • 10 Pages
    Powerful Essays
  • Powerful Essays

    P5 Segmentation

    • 1711 Words
    • 7 Pages

    Geographic’s are where the companies target market would be to a group because of where they live, for example an expensive store wouldn’t come to Burnley because most of the residents are working class and don’t have a lot of money.…

    • 1711 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Case Study Paper

    • 902 Words
    • 3 Pages

    Geographic segmentation is when a market is divided into different geographical units. An example of this type of segmentation in Darden is the Long Horn restaurants are currently only found in the eastern half of the US. It is localized to the East coast to promote a signature taste from the west when eating at…

    • 902 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Geographic Segmentation is based on variables such as region, city size, density and climate. Demographic Segmentation is based on variables such as age, sex, family size, family life cycle, income, occupation, education, religion and nationality. Psychographic Segmentation is based on variables such as socioeconomic status, values, attitudes and lifestyle groupings; and personality. Behavioural Segmentation is based on variables such as occasions, benefits sought, user status, usage rate, loyalty status, readiness stage and attitude towards product. It is vital…

    • 761 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Segmentation and Tesco

    • 1165 Words
    • 5 Pages

    Segmentation is essentially the identification of subsets of buyers within a market who share similar needs and who demonstrate similar buyer behavior…

    • 1165 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Geographic segmentation: calls for dividing the market into different geographic units such as nations, regions, states, counties, cities, or even neighborhoods. A company may decide to operate in one or a few geographical areas or operate in all areas but pay attention to different geographical needs. Wal-Mart does this.…

    • 3316 Words
    • 13 Pages
    Powerful Essays
  • Good Essays

    Segmentationof Mac

    • 874 Words
    • 4 Pages

    The geographic area would be in highly populated urban areas. Areas populated with many social venues, shopping centers, universities, and businesses are the the ideal places for the target market. The populations targeted are mature, young women living in urban and suburban areas with a diverse culture. There are many regions in the United States, such as New York City, Atlanta, Chicago, and Los Angeles, and in the world where the target market may be identified.…

    • 874 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Harley Davidson

    • 557 Words
    • 3 Pages

    Geographic segmentation- allows us to segment a market that is spread over a large geographic area into sub-markets that cover smaller geographic areas. Geographic segmentation usually involves dividing up geographic markets by using existing political boundaries, natural climatic zones, or population boundaries.…

    • 557 Words
    • 3 Pages
    Satisfactory Essays
  • Best Essays

    Besides the Scenic Spots affords the working opportunities and better living environment, it will attract a large number of tourists, and the needs of accommodation, catering, entertainment and other demand will stimulate the villagers' spontaneous organization. In addition, for the intention of alleviating rural poverty, narrowing the urban-rural gap and stimulating economic growth, the government will also promulgate a series of preferential policies to encourage the the development and transformation of the villages. Thus, under the comprehensive action of scenery resource power, tourist market pulling power, policy impetus and the demand driving force of the villagers, the traditional villages with the background of small-scale peasant economy will be renovated into the mode of village under the tourism…

    • 3345 Words
    • 14 Pages
    Best Essays
  • Powerful Essays

    Segmentation is dividing the market in to different segments in order to select the target customers. Market can be segmented on various bases.…

    • 1475 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Bayan Tree Case

    • 996 Words
    • 4 Pages

    The company’s success can perhaps be attributed to the idea of building a resort comprising individual villas, local-inspired architectural design and positioned as a romantic and intimate escapade for guests. Unlike most other resorts in the time, Banyan Tree resorts comprised of individual villas that came with a private pool, Jacuzzi, or spa treatment room, each designed to offer guests exclusivity and utmost privacy. All Banyan Tree hotels and resorts were designed around the concept of providing "a sense of place" to reflect and enhance the culture and heritage of the destination. This is reflected in the architecture, furnishings, landscape, vegetation and the service offers.…

    • 996 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Pearl Garden History

    • 984 Words
    • 4 Pages

    It was said, that once “you see one you see all” but not with Pearl Garden Hotel, because you will be enthralled by its unique presentation of Asian inspired interior decoration which is a fusion of different Asian culture intricately interwoven with contemporary and local touch. It exhibits a minimalist rendition of its decors that offers the bare essentials yet on the other hand is generously teeming with promises of relaxation and revitalization. Just like the unpretentious pearl where the hotel got its name since the owners have their own pearl farms in Zamboanga and Coron, Palawan.…

    • 984 Words
    • 4 Pages
    Powerful Essays
  • Satisfactory Essays

    City Super

    • 1773 Words
    • 8 Pages

    Today there is a trend toward targeting multiple segments. Very often, companies begin their marketing with one targeted segment, and then expand into other segments. This often boosts a company’s competitive advantage and knowledge of the customer base. One of the most promising developments in multivariable segmentation is “geodemographic” segmentation.…

    • 1773 Words
    • 8 Pages
    Satisfactory Essays
  • Better Essays

    dszsd

    • 1972 Words
    • 8 Pages

    Mari Mari Cultural Village tour is located deep in the countryside about 25 minutes away from the modern and developing Kota Kinabalu city. The village operates as a museum that preserves Borneo ethnic culture. It aims to share the knowledge, history, culture, and tradition of Borneo with you so that it is not forgotten.…

    • 1972 Words
    • 8 Pages
    Better Essays