Swot & Pest Analysis on Hotel Industry
INTRODUCTION
OVERVIEW OF HOSPITALITY INDUSTRY
Hospitality is considered as a service industry, serving the guests with "feel-good-effect". "Athithi devo bhavha" (Guest is God) has been one of the major trends followed in Indian culture since decades. In India, the guest is treated with utmost warmth, full respect and providing the best services.
The industry trend shows, that Hospitality is one of the fastest growing sectors in India. It is expected to grow at the rate of 8% between 2007 and 2016. Many international hotels including Sheraton, Hyatt, Radisson, Meridian, Four Seasons Regent, and Marriott International are already established in the Indian markets and are still planning to expand more.
Scope of the Report
• Provides the top players in the market with their market share, profitability, segments they focus which is required for business and competitor intelligence needs
• Contains a brief study of the major internal and external factors affecting Hotels in the form of a SWOT analysis as well as analysis the PEST analysis and Porters 5 force analysis to understand the criticality of the business. MAJOR PLAYERS
The major players in the Indian hotel industry can be broadly divided into private sector players and the public sector players.
The Top Players in Hospitality Sector
Public Sector Players:
• ITDC hotels
• Hotel Corporation of India
Private Sector Players:
• ITC Welcome Group of Hotels
• Indian Hotels Company Ltd.(The Taj Group of Hotels Resorts & Palaces)
• Oberoi Group of Hotels(East India Hotels)
• Hotel Leela Venture
• Asian Hotels Ltd.
• Radisson hotels & Resorts
• Le Meridien Group of Hotels
• The Park Group of Hotels
• Welcome Heritage Group of Hotels
INDUSTRIAL HIGHLIGHTS
• Structure of the organization, partnerships, mergers & acquisitions and recent trends are examined which explains that the business segment of the company have been exploring and experimenting along with the analysis of key products and services.
• Business and
OVERVIEW OF HOSPITALITY INDUSTRY
Hospitality is considered as a service industry, serving the guests with "feel-good-effect". "Athithi devo bhavha" (Guest is God) has been one of the major trends followed in Indian culture since decades. In India, the guest is treated with utmost warmth, full respect and providing the best services.
The industry trend shows, that Hospitality is one of the fastest growing sectors in India. It is expected to grow at the rate of 8% between 2007 and 2016. Many international hotels including Sheraton, Hyatt, Radisson, Meridian, Four Seasons Regent, and Marriott International are already established in the Indian markets and are still planning to expand more.
Scope of the Report
• Provides the top players in the market with their market share, profitability, segments they focus which is required for business and competitor intelligence needs
• Contains a brief study of the major internal and external factors affecting Hotels in the form of a SWOT analysis as well as analysis the PEST analysis and Porters 5 force analysis to understand the criticality of the business. MAJOR PLAYERS
The major players in the Indian hotel industry can be broadly divided into private sector players and the public sector players.
The Top Players in Hospitality Sector
Public Sector Players:
• ITDC hotels
• Hotel Corporation of India
Private Sector Players:
• ITC Welcome Group of Hotels
• Indian Hotels Company Ltd.(The Taj Group of Hotels Resorts & Palaces)
• Oberoi Group of Hotels(East India Hotels)
• Hotel Leela Venture
• Asian Hotels Ltd.
• Radisson hotels & Resorts
• Le Meridien Group of Hotels
• The Park Group of Hotels
• Welcome Heritage Group of Hotels
INDUSTRIAL HIGHLIGHTS
• Structure of the organization, partnerships, mergers & acquisitions and recent trends are examined which explains that the business segment of the company have been exploring and experimenting along with the analysis of key products and services.
• Business and