SWOT: Au Bon Pain in Malaysia
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** Differentiated from other fast-food competitors by its commitment to fresh, quality sandwiches, bread, and coffee, Au Bon Pain attradcted customers who were happy to pay more money…
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The food industry in Canada was growing rapidly in the 90s. In 1995, Canadians ate 36 percent of their meals away from home. That figure increased to 38 percent in 1996. In the away-from-home market, 92 percent of the meals were eaten in institutions. Institutions were categorized as where a consumer had little or no choice of choosing what to eat. The hotel and restaurant chains were a big impact to this statistic. Hotels and restaurants have served at least 960 million meals, which takes up for the remaining eight percent of the total meal market. 80 percent of the hotel and restaurant dollar volume was fast food service. With an industry growing every day at this rate, there is only way to survive and that is to produce a product or products people enjoy eating.…
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Despite of the challenge, the rise in disposable income of middle class consumers and the demand for quick bites in emerging economies are expected to drive the demand for fast food. In addition, increasing number of workingwomen and their changing lifestyles is another factor contributing to the growth of this market. The fast food industry has been adopting new practices and offering new products. There is plenty of demand for a quick bite at all times of the day in modern society. However, fast food contains high amounts of trans-fats and saturated fats, which consequently hamper human health as they lack nutritional value. This factor is expected to have an adverse effect on the growth of the market. Thus, an amplifying demand for healthy fast food such as salads is expected to open the new opportunities for the fast food market.…
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Au Bon Pain opened its first up-scale fast food café in 1977. Since that time, Au Bon Pain has grown at a successful pace within the quick food service industry. It presently has 230 company-owned and franchised restaurants in the US and Asia. Back in 1986, the management of the company recognized that they were not performing as effectively and efficiently as they planned with over 11 years of operating experience.…
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Due to the growing health food trend in Australia with consumers looking for healthier food options,…
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There are number of players in this fast food business like McDonald , Burger King , KFC, Wendy’s all are fast food restaurant which deals with variety of calorie intake food, some of them are nutritious while some of them are just fat intake. Research only McDonald and Burger King which has the healthy food. There has been some rules by the health government that restaurant should display calorie intake in each food in their menus to display. It is very necessary to know which has the healthy food. But that also count whether that healthy food is affordable by everyone or by few, so the health food is cheap or expensive. Generally fast food intake is by youngster and if they take unhealthy food at this age it cause to various diseases like obesity , high cholesterol etc.The data for the nutritious facts has been collected of each McDonald and Burger King which is analyzed and conclude that McDonald serve the cheap and healthy fast food.…
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The F&B industry has always held an important role in Malaysia’s market, and according to the sector performance 2012-2014, the growth in restaurant segment that includes the franchisees in the F&B sector had grew in 9.4% to 235 franchisees at the end of June 2013. As for import performance, the imports of food and beverages holds 20% in the ‘Gross Imports by End Use January-August’ report as the amount of funds used to expand it is approximately RM 30.9 million. Compared to 2012, the growth in imports of food and beverages is steadily increasing and supporting its strong growth is the 5.3% increase in the total import of consumption goods . JJB wants to establish a large…
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The healthy food trend in the food service industry is not a new trend but a trend that is increasing by significant numbers thanks to the new up incoming generation Y. This can be divided into different sub categories that can all be interrelated to one another. These are Sustainable Food service trend, organic food service trend; which can also coincide with Transparency trend, and the small plate food trend; or the correct portion for an individual (Lempert). With a realization a staggering two-thirds of adults and one-third of children in the United States are overweight or obese caused the health food trend to rise mostly lead by the Millennials, but also the baby boomer generation has realized that eating healthy is the way to as quoted in Forbes…
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Food corporations like Mcdonald’s, Tyson foods, and Kellogg's; are inescapable with their palatable food worldwide. Food portions have skyrocketed and lack of…
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The reason why they have been successful is linked to their ability to stay focused on the Muslim market, whereas the others are catering for all the markets. The strategy used here is the same one that allowed Power Root, Ali Cafe to beat the likes of Nescafe. When a niche player appears in the market, it will always beat the others. In the Malaysian retail marketing scenario - it is obvious that MyDin has a clear advantage over the others. It also has strongly entrenched markets in East coast states that allow it to generate capital to pump for the war over at the central market.…
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There are numerous fast food companies emerging around the world, such as McDonald’s, Jack in the Box, Taco Bell, Subway and others. It is reported that China has already had 3000 branches of KFCs and 1100 branches of McDonald’s that set up by December, 2010. What’s more, McDonald’s spreading out among 121 countries with over 30,000 restaurants and 47 years of sustained profitability. It’s universally acknowledged that fast food is not healthy, especially for children. If you have it often, your health will be badly affected. However, it has become a trend nowadays. Obviously, people are keen on fast food because it is time-saving, a variety of choices, and tempting.…
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Malaysia is a multi-racial country and there are around 55% of the population are Malays. In order to serve Islam market, Halal certification is required for food retail industry. In Malaysia, Halal certification can be obtained from the Department of Islamic Development Malaysia (JAKIM 2011). The Halal Food scheme are covered by the production, preparation, handling and storage of the food that will be serve and will be monitor by the JAKIM committee.…
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In this speech I will share what I have learnt and analysed for the healthy food, which is simple to make, and I will also points out of what are the advantages are and also disadvantages of foods especially in our country, Malaysia which most of them were highly contain of cholesterols and calories. And I will be talking on how to keep nutritious snacks on…
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