By: Bill James
MKT 325 Section 1
10/9/13
Table of Contents………………………………………………………………………1
Introduction……………………………………………………………………………..2,3
Summary of Sherwin Williams…………………………………………………………3
History…………………………………………………………………………………..3
Location…………………………………………………………………………………4,5
Mission………………………………………………………………………………….5
Markets and Products
Key People and Positions
Internal Analysis
Basic Financials and Performance Data
Five Year Sales and Profits
Market Positions
Market Share Trends
Product Mix
Reasons for Limited Performance
Strategic Orientation
How Sherwin Williams Competes, Generic Strategies
Availability of Resources
Core Competencies
Organizational …show more content…
“By 2005 the company 's operations included over 2,600 paint stores, 139 automotive paint branches, and strong multi-brand paint franchises in architectural, industrial, and special purpose coatings. Business outside of the U.S. and Canada consisted of manufacturing operations in 5 countries and 59 licenses in 38 countries. Sales of $5.408 billion ranked Sherwin-Williams 333rd among the Fortune 500 list for largest U.S. industrial and service companies” (The Sherwin Williams Co.). They produce a large product supply for home improvement items; motor vehicle finishes, as well as industrial finishes for original equipment manufacturers of metal, plastic, and wood products. With being an American Fortune 500 company in the general building materials industry they use this creditability to their advantage. Their products also can range to small, medium, and large size corporations, as well as your every day homeowner, contractors and property or facility managers. The company operates through four major segments: Paint Stores, Consumer Groups, Latin America Coatings, and Global Finishes. They strive to provide these customized solutions for their every day customer and will do anything to make sure their customer’s needs are fully