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Swot Analysis Auto Shack

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Swot Analysis Auto Shack
Auto Shack which changed it's name to Auto Zone in 1987 has captured the largest market share in the auto parts store industry, and one of Auto Zones main competitive advantage is their customer service. They are able to offer prompt and courteous service as well as trust worthy advice. "Today Auto Zone operates more than 3,800 retail auto parts stores in the United States and about 100 in Mexico." (Parnell, 2008). Auto Zone offers a variety of choices when it comes to their products, they have good, better, and best. With these types of choices it allows their customers the opportunity to purchase quality products at affordable prices as well as they are able to get excellent quality products at premium prices. Auto Zone is known for their
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