Mark 2010 Online
24 October 2014
Application Question # 4 Pg. 96
Economic Forces: The demand for energy is closely with economic growth rates, while the economy in the U.S. is not growing at a high enough rate, but has been steady since the recovery of the financial crisis. A stronger growth market rates are projected in the emerging markets, with all of the booming global populations and rising middle classes. I rank this a 3 out of 5. Political Forces: All of the factors in the political and legal environment appear to represent an important influence on the decisions made with all of the companies. Changes in this environment can or could directly affect the company’s performance. The main question is, “What political and legal factors from the external environment affect decision making within ExxonMobil.” I rank this a 4 out of 5 Legal and Regulatory Forces: “The policy of ExxonMobil Corporation is to comply with all governmental laws, rules, and regulations applicable to its business.” They choose to have the highest integrity and making sure where ever they do business in different countries to go by there traditions in the business transaction. Honest is a huge key factor in ExxonMobil daily business transactions. I rank this a 1 out of 5. Technological Forces: The technological innovations are the opportunity to increase an competitive advantage. Since natural gas and crude oil exploration are becoming more and more difficult. ExxonMobil needs to stay ahead of that technological curve. I rank this a 2 out of 5. Sociocultural Forces: ExxonMobil has years of experience of operating outside of the U.S. and foreign experience is necessary for increasing the movement up the corporate ladder. This company has a culturally competent personnel who should be able to have a successful navigation of the differences in how the business is conducted in the U.S. and other countries. I rank this a...
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