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Summary Of Why Target's Cheap-Chic Glamour

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Summary Of Why Target's Cheap-Chic Glamour
The article I chose to review is from the September 26-October 2 Bloomberg Businessweek. The title is “Why Target’s Cheap-Chic Glamour is Fading.” This article explains how Target is beginning to look very similar to competitor Wal-Mart, and is being affected by the industry. In the article, it opens with explaining how discussing Target‘s 2011 same-store sales, Chief Financial Officer Douglas Scovanner pointed out that Wal-Mart had been struggling with “weak retailing performance.” The article then explains that for years Target has been seen as the trendier, hipper version of Wal-Mart. But as of late that hasn’t been the case. Target has been struggling the same amount and with the same issues as Wal-Mart. Their share price has dropped
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