Successful Entrepreneur in the Philippines

Topics: Pork, Meat packing industry, Kapampangan people Pages: 2 (512 words) Published: July 28, 2015

Lolita Hizon
(Pampanga’s Best Owner)

Lolita Hizon Story
Lolita O. Hizon is a Filipino entrepreneur and matriarch of Pampanga's Best, the pioneer in meat processing industry in Central Luzon. Hizon's neighbor was a meat vendor who does not want to let some unsold pork get spoiled. Thus, she asked Hizon to help in cooking them. She came up with the formula to cure the meat. She revised the traditional Capampangan pindang or fermented pork to acquire a unique salty-sweet taste. She named it tocino which was derived from a sweet Spanish delicacy. She further refined the formula and processing procedures until her tocino turned out to be the cornerstone of a business and a staple item on a Filipino family's breakfast table. Today, Pampanga's Best Inc. is a multi-million meat processing company operated and owned by the couple Angelo Dizon and Lolita Dizon and their children. It now offers Tocino, Hotdogs, Longaniza, Ham, Bacon, Tapa, Burger Patties, Corned Beef, Embotido, Barbecue, and Chicken Nuggets, which are distributed and sold by their partners nationwide. The company has acquired AAA Category, the highest level for a manufacturing plant, from the National Meat Inspection Service. Hizon was one of the ten Filipino finalists of the first Entrepreneur of the Year International Search in 2003 by the Ernst & Young, a global leader in assurance, tax, transactions and advisory services. Lolita Hizon or Apong Lolet learned to cook at an early age especially during the Second World War using the ingredients that her family could gather in their farm. Apong Lolet grew up to become a teacher but felt that, that was not her calling.

She even recalled herself saying that her heart and mind was just not into teaching since she was always absent-minded because of thinking on the whereabouts of her husband who was always travelling to manage his gasoline and trucking business.

Her venture into the meat processing business started in a humble way, when she...
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