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submission of summary 2
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Chapter First introduces the concepts and tools of strategy analysis. Here we can see some of the basic economic and positioning concepts and models of strategy analysis but we can not see how to use it. The overriding concern of each chapter is help to see how to apply the various models introduced (e.g. micro - and the macro economic characteristics). Part One also emphasises that one of the key differences between strategy and results is perfect knowledges of management and having to deal with often very imperfect knowledge in the domain of the strategist. However, it is possible using advantage and gaining position are key for organizations to become and remain successful. All world recognise, however, that many educational institutions have similar courses of strategy (such as economics and business). Finally, strategies and organizations need to put decisions into practise. Part One have not only to introduce the many models of strategy analysis so that students can become familiar with them and their use, but also to highlight the limitations of such models and thus avoid unnecessary thinking.
Chapter Second comprises chapters which focus on strategy implementation and practice. From this perspective, questions (what, where, how) of organizational structures, cultures and processes become the focus of attention. This section also retains first chapters about strategy but this chapter put the basics for strategy. In particular, the chapter describes the key levels and the debates each has engendered. Also, this chapter interpreting how micro - and macro level are associated.
Chapter Third and Four analyzing about the micro – and macro economics of strategy. This chapters are very importance for strategy development. Chapter three is described about micro theory. It researches how to effectively affect the organization with a certain strategy. Big attention is placed on the market, supply and demand. Discussions give explanations for this chapter how the supply and demand intervening in the market. Examples of strategies let to understand and analyze mistakes which can interfere for company to develop hereafter. Macro theory is described in the Chapter Fourth where is discussing about the main factors. These factors can play a role for company in the future. In this Chapter is interpreted how managers have to use the strategy effectively from the economic failures. So, manager may lay out plans for the future and the smoothly conduct the planned strategy. Do not forget about that macroeconomic analyzed economy as a whole functioning. In this Chapter is seeking to identify strategic factors which are determined GDP, inflation and unemployment. Data obtained on the basis is calculating and analyzing various statistical indicators who say about micro – and macro – state of the economy. So, how are accepted economic decisions.
In the Chapter Fifth is writting about very important topic for strategy - industry analysis and competitive strategy. How is writting, strategy can not exict without the concept of competitive strategy. The successful firm has to analyze the competition and need to know how it can help for strategy. It is possible to achieve success with the common market segments, quality improvement and operational efficiency. This Chapter shows how to do this with practice. The basics of practice are starting to show in Chapter Three and Four. And in this chapter further explores not only the competitive strategy, but also to the importance of the strategy. Using The Porter's five forces industry analysis framework is not difficult to manage further industrial activity and make it more attractive. It is easier to attract company profits. Also in this Chapter The value chain and the balanced scorecard has big value for strategy. We can easily analyze the company's financial performance. In general, this Chapter can not to be separated from basics of economy because it helps successful development of the company's internal and external activities, evaluate the company's progress and determine the strategy thinking.
If we want to understand competitive strategy we have to analyze its position using the economy. The Chapter Sixth is illustrated very specifically using economic factors. This is continuetion of micro – and macro – basics of theories and most important factors about competitive strategy. This Chapter shows how companies, employees and customers have to understand their position of the demand and supply side. All of this leads to the development of the company's business model which perfectly answers the question: "where money comes from?” A business model defines how the company develops, provides and maintains the value.
One more Chapter is about competitive strategy which analyzing the strategic capacity. This is Chapter Seventh which is seeking to understand more about strategy and favorable factors for it. The whole bases are of resource-based and competences which helps to know how to manage the business value and development. From the beginning of Chapter Seventh main topics are resource-based and competences. A clear and rigorous analysis of resource-based and the relevant competences concepts provides with the theoretical grounding and depth of analysis vital to understanding business and corporate level strategy. Everything is continuing in next Chapter where is talking how to movie from theory to practice. In this Chapter strong emphasis on strategy in practice but it is not enough. It helps to place only strategy into the broader context of organization and management.
Chapter Eight present the total life cycle model which is analyzing three main themes. It is the theme of start-ups and the role of entrepreneurs, concerned with issues of corporate failure and turnarounds and how entry strategies are conceived to organized resistance. These themes perfectly reflect the benefits of providing a system we just have to use it very sensibly. Each of these practical examples brings out its own lesson. It requires a lot of due diligence and flexibility. That is, each strategy can make the new developments. Also we can use the life cycle model to develop the perfect market but everything is changing, nothing on the move, changing and strategy management. This cycle can be used anyway and go purposefully toward a goal, not to include everything, but the most effective use of assertions. Thus, the strategy may have a lot of options. It needs to adapt and everything to calculate and see every detail. After all, every detail can be expensive the entire company.

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