Strategic Plan: Part II
February 11, 2014
Strategic Plan: Part II
The objective of this week's assignment are to create a SWOT analysis for the Combat Sports Association to determine the internal strengths and weaknesses of the organization and the external opportunities and threats to organization. The assignment will also identify the legal and regulatory trends that need to be taken into consideration and how the CSA will adapt to changes in the industry. Major issues will be identified and classified to determine the importance of each issue in the analysis.
Strength: Weakness Strategy- Provide quality service by staying true to the CSA vision, mission, and core values Structure- The structure for CSA is simplistic that it can be managed by the owner and an Administrative Executive and service rendered by contractors Resources- limited resources are needed for start up (capitol, facilities, computers, personnel Leadership- CSA leadership has a proven track record within the combat sports community Technology- CSA has very little knowledge of current technology application such as web design. Intellectual Property- All applicable regulatory requirements for SCA need to be written. Economic: Combat sports are currently the fastest growing sports in the U. S Technology: The growth in technology allows faster communication via social media, smart phones to allow for real time communication Innovation: By staying up to date on the changes/issues in the sports CSA will can stay of the leading edge of training officials and provide customers will the best service available Competitive Analysis: There is tremendous growth in the sports. There are more promoters than established sanctioning bodies. Resulting in a stronger market share for a reputable sanctioning body Legal/regulatory: Combat Sports legal/regulatory requirements vary from state to State Social: Changes in social values of promoters (ethics/morals) and competitors ( banned substances) require constant supervision Environmental: Exposure to blood borne pathogens by officials, competitors, and fans must be mitigated by ensuring testing and proper disposal of bio hazard materials Opportunity: Threat: The Combat Sports Association SWOT analysis provides key areas of focus for development of a strategic plan for operating a new sanctioning body for combat sports in Nevada. The external factors that will be looked at are legal and regulatory requirements in the combat sports industry and how CSA will apply these requirements to ensure customer compliance. CSA will look at the economical perspective in regards to the growth of combat sports in Nevada and the competitive analysis SCA will use to be a low-cost provider in a competitive market. These issues are classified as the external issues of CSA . The internal factor that will indentify the strengths and weaknesses of CSA will be Leadership, structure, resources, and intellectual property. The leadership provided to CSA customers and sub-contractors is a differentiating value chain activity that sets CSA apart from competitors. CSA is structured as a flat organization to provide a simplistic communication with customers and contractor and eliminate costs to maximize profit. Few physical resources and overhead are needed to develop CSA in the combat sports industry. The most significant hurdle to overcome fro CSA is the development of intellectual property that will set CSA apart from the competition. These issues are classified as the internal issues of CSA. The two largest hurdles for CSA are the legal and regulatory factors (external) and the intellectual property (internal). Legal and regulatory factors were identified as a threat based on governmental laws of the state of Nevada. The Nevada State Athletic...
References: Pearce, J. A. II, & Robinson, R. B. (2009). Strategic management: Formulation, implementation, and control (11th ed.). New York, NY: McGraw-Hill
Thompson, A. A., Gamble, J. E., & Strickland, A. J. (2006). Strategy: Winning in the marketplace: Core concepts, analytical tools, cases (2nd ed.). New York, NY: McGraw-Hill
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